Aditya Birla Group, a household name in India, is a conglomerate of 72 companies that are spread all around the world. Aditya Birla Group has a huge impact on the life of an average Indian citizen. ABG is part of the daily routine of an Indian citizen. There are a very few markets if not none that ABG hasn’t ventured into. Ranging from essentials such as textiles to infrastructure, ABG owns various brands across various sector.
Aditya Birla Group has a very long history, dating back to the 19
th Century. In 1870, Late Shri. Seth Shiv Narayan Birla, started a Jute and Cotton trading business. Despite facing stiff competition from the British Raj, the business flourished in a short time and made name for itself. The Birlas then expanded their business by launching a jute mill in the early 20
th century. The Birla family was actively involved in the Independence movement along with Mahatma Gandhi. The family made a huge contribution in India gaining Independence.
Post-Independence era was the turning point in Birlas Family business. The family ventured into textile business by setting up of Grasim Industrial Ltd., which was a weaving plant which imported rayon fibre. The family then started producing their own rayon. The Aditya Birla Group was founded in the 1960s and the firm started venturing into multiple areas such as production in metals, power plant and copper production. With each new venture, ABG helped in opening up thousands of job opportunities for the public which were really scarce at that time. By creating so many jobs, ABG has helped in increasing the quality of life of many people.
ABG started venturing into International markets in 1969 with Indo Thai Synthetics being its first international subsidiary. The company later on ventured into countries such as Philippines, Malaysia and also joint ventures with AT&T in the US. The company was successful in creating a loyal customer base in a very short span of time across the world.
ABG has been a major driver of the Indian economy. Introducing companies in various sectors such as Fashion, Retail, Financial services, Construction and many more has helped in the growth of the Indian job market which in turn helped the Indian economy
Personally, ABG has a been a huge part of my life. Starting from groceries from More, to the fashion at Pantaloons and to the mobile service from Vodafone Idea Ltd., previously known as Idea Cellular Ltd., ABD has been with me in every part of life. The reason my family tends to go back to these stores is the quality that we get at a reasonable price. Apart from these factors, being at any of the stores inculcates a positive feeling through the customer service that is provided.
Aditya Birla Group is a family member across the country and will remain to be so. It is a privilege to be associated with a company that has a history of more than a century and we at SCMHRD are very much looking forward to take this association further with the Aditya Birla Group Leadership Program.