Sometimes it is the smallest choices that create ‘big’ impact in our lives.
As I sat down to write an article on the Aditya Birla group and pondered over the fact how it has created a big impact in my life, I realized all my life, intentionally or unintentionally, I have always chosen ABG products which has created the big difference.
If I were to list the basic necessities of human life, it would be Roti (Food) , Kapda (Clothes) and Makaan (House), but for the millennial generation, another necessity that adds up to the list is Internet.
During childhood, I always used to complain my mother about the food not staying warm in tiffin box and till lunch break, it would get cold and soggy and that is when Hindalco Freshwrapps came to my rescue. This was just the beginning of the never ending list of ABG products impacting my life.
ABG has also somewhat contributed to my journey to IIM Trichy – courtesy formal wear by Van Heusen. Wearing formal suit by Van Heusen to the morning interview to wearing casual clothes at home by Pantaloons to wearing party clothes by Forever 21, my wardrobe for the entire day is sorted. ABG fashion and retail arm has all sorts of clothing brands for all occasions which focus on style, latest trends, comfort and not being heavy on the pocket. Not only women, but having a variety of options for men’s clothing makes the fashion and retail department all the more special.
Across cultures and over the centuries people of varied means have made homes for themselves and for those they care about. ABG ultratech cement is responsible for holding that house together, it is because of ABG that the foundation is strong and still intact. The tagline ‘Ultratech cement hi lagana’ will resonate in my ears the day I make my own house.
The first time I went to hostel to study engineering, ABG contributed in a big way by bringing me closer to my parents through the idea cellular network. It removed all my feelings of homesickness and managed to put a smile on my face. Surfing on the net, connecting with people across the globe and having a sense of belongingness in today’s world has been possible because of the largest mobile telecommunications network in India. Not just this, my phone stays safe because of the Hindalco aluminium used to make cover glass for smartphones.
It is rightly said, if we were meant to stay in one place, we would have roots instead of feet. So, travel before one runs out of time. Being an avid traveler, I felt content to know that a large share of the copper requirement of Indian Railways is fulfilled by Birla Copper. Aditya Birla group has given me such beautiful memories to cherish during the enjoyable train journeys.
Great companies don’t just make money but also contribute to the society. Aditya Birla group has not just created a big impact in my life but also in the social and economic development of the communities where they operate.
Aditya Birla Grup has brought about a ‘big’ change due to its vision of delivering superior value to the customers, shareholders, employees and society at large.
Challenges that I have overcome
Brought up in a family of engineers, my goal was always clear to pursue M.tech after completing my graduation and work for a PSU in the future. However, one horrifying incidence changed my entire career plan.
On 18
th February 2016, I along with 100 other passengers travelling in a bus got stuck at the Delhi border due to the ongoing Jat protests.
It was horrifying to see groups of demonstrators carrying swords and guns, halting traffic, torching vehicles and setting fire to all government buildings. Since, I was travelling alone, it was very important for me not to panic and come out of that difficult situation. My father arranged for a shelter in the nearby area of Sonepat and I decided to go there instead of staying at the Gurudwara. Later, I was petrified to know that a lot of women were raped at the Gurudwara by the protesters. After 9 days, after staying with an unknown family, when I was finally able to go back to my college, I had missed the deadline of filling an important form related to pursuing M.tech in future. Instead of getting bogged down by failure, I chose to go ahead with the alternative of pursuing MBA and this decision changed my entire career plan. I realized my strengths are more aligned with the management role and the training attained during the course of this illustrious institution will better equip me for the real world.
The most important lessons I learned while overcoming this challenge is not to get traumatised in problematic situations, be patient, maintain my calm and have faith in yourself and the people around you. One should always be able to see the silver lining behind every situation, not get bogged down by failures and treat challenges as stepping stones towards overall growth and development.