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For even the little things that matter, thank you ABG! - SCMHRD

Jul 16, 2019 | 2 minutes |

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It was a cold, rainy March evening, when I had set foot inside the Louis Phillipe showroom at Sarjapur Road
in Bangalore. Just the day before, I had received an email from SCMHRD regarding my selection in their MBA
program. I needed some high-quality formals. The brands that came to my mind were Allen Solly & Louis
Phillipe. Little did I know, that these high-quality brands were actually “desi” in origin. From those formals
that I purchased to the house that I’ve lived in, from the sweaters I wear to the bridge I crossed daily to
work, almost all of them had some connection to ABG in some aspect. The Aditya Birla Group is one of the largest conglomerates in the world with having presence and brands like
Ultratech in the construction industry, brands such as Louis Phillipe, Forever 21, Van Heusen among others in the
apparel industry, and it also owns one of India’s largest telecom networks like Idea (now Vodafone Idea)
among other renowned brands. From humble beginnings to becoming one of Asia’s largest conglomerates, Aditya Birla Group has increased
their presence day by day since the Independence of India, through its flagship companies like Grasim
industries, Hindalco, Aditya Birla Fashion and Retail Limited, Idea Vodafone Pvt Ltd and its other subsidiary
companies. ABG has made an impact on millions of people across the globe. Quite literally, it is almost
impossible to spend a day without actually seeing or coming into touch with an ABG product. From being one of the best companies in the world to creating products that actually matter, ABG has
touched lives of millions and more. #SCMHRD #ABGLP #SCMHRDxp