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Jul 18, 2019 | 2 minutes |

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Aditya Birla Group is a multinational company, headquartered in Mumbai, India. It operates in 35 countries with more than 120,000 employees worldwide. The group was founded by Seth Shiv Narayan Birla in 1857. The group has interests in viscose staple fibre, metals, cement (largest in India), viscose filament yarn, branded apparel, carbonblack, chemicals, fertilisers, insulators, financial services, telecom, BPO and IT services. There is no denying the fact that one cannot stay untouched by the products and services offered by Aditya Birla Group. The Group's non-ferrous metals' business is under Hindalco Industries. Who hasn’t used Freshwrapp? It is one of the childhood memories of my tiffin in school. The Group's cement business was earlier under Grasim Industries and UltraTech Cement. The two entities have now been merged into UltraTech Cement to form India's largest cement company. I need not tell the readers the importance of this cpmpany. The Aditya Birla Group is the world's largest producer of Viscose staple fibre. It operates from India, Laos, Thailand, Malaysia and China. It owns the Birla Cellulose brand. Apart from viscose staple fibre, the group also owns acrylic fibre business in Thailand, viscose filament yarn businesses and spinning mills in India and South East Asia. The group has pulp and plantation interests in Canada and Laos. Aditya Birla Group sells in-house and other branded apparel via brick-and-mortar and online stores. The group's firm Aditya Birla Fashion & Retail Ltd sells in-house brands such as Louis Phillippe, Allen Solly, Van Heusen, Peter England and People via their individual brand stores and through other multi brand outlets. It operates a multi brand fashion retail chain Pantaloons which it acquired from Future Group. My life is incomplete without clothes from all of these brands.   #ABG #ABG WOO ME #ABG WOO ME SEASON 2 - SIBM BENGALURU