Aditya Birla group, est. 1857 A brand which has been an integral part of Indian economy since its Independence. Not only that It has been an integral part of my life as well. Sine childhood never knew what products me or My parents had been using. After I found out about the brands that Aditya Birla has, I realized that I and my family and the Products that we have been using were of Aditya Birla Group all along.
From the House we were living in (Ultratech Cement), The Clothes we were wearing (Peter England, Allen Solly, American Eagle, Louis Philippe, VAN Heusen ) & the network we were using ( Idea Cellular) & everything had a product of Aditya Birla Brand all I can from my experience is that I cannot remember a time when I wasn’t using a product of ABG.
Even now as I write this article, I chuckled a bit when I find myself wearing Apparel bought at Pantaloons, I look at my Friends who are sitting beside me and see them wearing Clothing of Peter England and Clothing of Forever 21 and am left with a thought that would India Have been the same without ABG, does everyone really acknowledge the contributions ABG has made to everyone’s life ? I really want to take this opportunity to thank ABG for their contributions to society and to the economy. And personally, to my life. Now that I think about it I cannot recall memories from my past experiences where ABG didn’t play a Role.
Now to the important part, What Aditya Birla group means to me ?
Well, It was my Childhood, It was my Adolescence, It is a part of my adulthood ,& hopefully it will be a part of my Old age as well.....
Aditya Birla group is a prime example that taking care of your Customers and catering to their needs should always be the company’s goal.