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Sathya Narayanan

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CEO of BrandValueZ, a brand consulting firm & Course facilitator at PSG Institute of Management. My Role: Inspire young minds & help clients solve Key Branding and Digital Marketing challenges, USP: Unique Blend of Creativity and Logic; Purpose Led, People Centric and Process Driven Approach to solving branding and Digital Marketing Challenges.

CEO of BrandValueZ, a brand consulting firm & Course facilitator at PSG Institute of Management. My Role: Inspire young minds & help clients solve Key Branding and Digital Marketing challenges, USP: Unique Blend of Creativity and Logic; Purpose Led, People Centric and Process Driven Approach to solving branding and Digital Marketing Challenges.

8 Stories

Teaching And Learning In The Connected Era - It's Time Business Schools Reinvent

The New NormalBusinesses today are witnessing an uncertain, volatile, ambiguous and complex (VUCA) future due to rapid technological, social, political, natural and economic change. The traditional paradigm of management schools, with its strong focus on academic orientation, might not be relevant to handle the current fluidic business environment that constantly

B-Schools In India: It's Time To Move On

Given the unrestrained growth of management schools and programs across the country, choosing an appropriate b-school might appear to be a daunting task for an aspirant. Yup! I am not exaggerating. It is a matter of fact that management education in India is characterized by pockets of excellence surrounded by

Is Tesla The New Apple?

“The starting point is a high performance sports car, but the long term vision is to build cars of all kinds, including low cost family vehicles”-Elon MuskIs Tesla the new Apple? Is Elon Musk the Steve jobs of Automotive Industry? Is Tesla the new disruptor brand automotive industry ever faced?

Opportunistic or Authentic - Brands' Stance On LGBT (Lesbian, Gay, Bi-sexual and Transgender)

Call it a bravado... The recent digital campaign Bold is Beautiful for Myntra's ethnic wear brand "Anouk" has certainly grabbed the attention of many either for good or bad depending on one's belief about Marriage equality (LGBT) and same sex relationships. The campaign for sure is a clutter breaker in