Author: Rajesh Srivastava

Times Now Strategy To Strangulate Republic TV? – Strategy With RS

Did you notice that #TimesNetwork launched a new channel, #MirrorNow, earlier this year? Why did they launch this channel? To proactively, counter the impending threat posed by #Arnab’s News Channel! From where did they derive confidence to conceptualise & execute this strategy? From their previous success! For that let me take you to 2005, when the dominance of Time