Conclaves At XIMB: 3 Done So Far, More To Come Soon

The annual business conclaves “Finomics 2016”, organized by X-FIN, the Finance Association of XIMB, XUB, “Mercatique 2016”, organized by MAXIM, the Marketing Association of XIMB, XUB and “Communiqué 2016”, organized by Illuminatix, Media & PR Cell of XIMB,XUB took place at Xavier Institute Of Management, Bhubaneswar on 6th and 7th August 2016.

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The topic of discussion for “Finomics 2016”, which took place on 6th August, was “The Startup Funding and Valuation Bubble”.  The speakers for the event were Mr. Vikram Gupta, Founder & Managing Partner of IvyCap Ventures Advisors Private Limited, Mr. Chandru Badrinarayanan, Executive Director & Head of Client Coverage for South Asia at MSCI, Mr. Soundararajan V, Project Head at Bombay Stock Exchange, Mr. Sanjay Nishank, co-founder of GREX and Mr. Chittaranjan Mohanty, Executive Director at JP Morgan Chase.

The first speaker of the event was Mr. Vikram Gupta who spoke extensively about initial stages of start-up ventures and the varied factors due which some startups shut down prematurely. The second speaker of the day was Mr. Sanjay Nishank. “Let it be a bubble, but we have changed the way business is done today”, he said, also addressing the issue of lapse in judgment while utilizing funds in the initial stages of a startup. The third speaker of the day was Mr. Chittaranjan Mohanty. He spoke about the difference between an angel investor and a venture capitalist. “Angel investors are like Godfathers”, he said. For venture capitalists profitability is most  important. The fourth speaker of the event was Mr. Chandru Badrinarayanan. Speaking on the volatility of startups, Mr. Badrinarayan drew an apt analogy between the atoms and a start up on their need to achieve equilibrium. The final speaker of the day was Mr. Soundararajan V.“Valuation is a myth. Everybody chases it”, he said emphasizing on the need to focus on value over valuation.

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“Mercatique 2016” was held in the first part of 7th August. The topic of discussion was “Driving Customer Loyalty in Digital Age”. The speakers for the occasion were Mr. Sujoy Chakrabarti, Vice President – TATA Sky Ltd; Mr. Bidyut Nath, Head – Customer Loyalty & Analytics – Titan Industries; and Ms. Madhu Joshi, Director – Marketing & Communication, Hotel Formule 1 Pan India, Accor Hotels.

Ms. Madhu Joshi was the first speaker of “Mercatique 2016”. “Loyal customers don’t just come back; they don’t just recommend but they insist that their friends do business with you” she said, talking about customer loyalty. The next speaker, Mr. Sujoy Chakrabarti, spoke about how loyalty is no more just a transactional deal with the customers but continued excellence and cultivation of relationships. The third speaker of the event, Mr. Bidyut Nath, elaborated on the importance of personalized customer data in building a successful brand.

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“Communiqué 2016”, the media conclave which took place in the latter half of 7th August, aimed at addressing “Ethics in Media”. The eminent speakers for the event were Mr.Vishnu Som, Editor & Principal Anchor, NDTV; Mr. A.S. Panneerselvan, Reader’s Editor, The Hindu; Mr. Vikrant Shanbhag, CEO and Founder, Thatscoop Media Pvt. Ltd. And Mr. Sujit Mahapatra, Founder and Secretary, Bakul Foundation.

The moderator of the event, Dr. Sasmit Patra, set the tone for the proceedings of “Communique 2016”.  The first speaker of the afternoon was Mr. A.S. Panneerselvan who laid emphasis on the distinction between the crisis in the media industry and the crisis in journalism. He said “Journalism is reporting but the act of verification is what makes journalism, journalism.” The second speaker, Mr. Vikrant Shanbhag, brought forward the difference between featured content and reporting by analyzing the CSR Pyramid. Mr. Sujit Mahapatra, the next speaker, went on to highlight the trust deficit in the social sector and the cynicism of people towards the media. Mr. Vishnu Som, the final panelist of the day enlightened the audience by focusing on electronic & media journalism while stressing on the need to discriminate between credible media and the media which is not credible. Mr. Som concluded by saying “Let there be space for genuine ethics.”

All conclaves were concluded by a question and answer rounds with the audience.

Xavier Institute of Management Bhubaneswar

Xavier Institute of Management, Bhubhaneswar is one of the most coveted B-schools in India. Established in the year 1987, XIMB is known for quality education in the field of Management and creation of future entrepreneurs. XIMB offers to its students three prestigious programmes; Business Management, Global MBA and Executive-MBA. 30 years and still going strong, XIMB strives to achieve its mission of making managers with a human face.

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