Redefining Life – Aditya Birla Group
Part A – Why Aditya Birla Group is big in your life
Aditya Birla Group is one of the first names that comes to my mind when I think of Indian Conglomerates that have made it large in the entire world. ABG spans a total of 34 countries and employs 1,20,000 employees. This group hasn’t just made it large in the world, but has touched many lives including mine.
So many activities of my day-to-day life are touched by the Aditya Birla Group. First, I am able to easily contact my family and friends and use high speed mobile internet because of Vodafone Idea Limited. Vodafone SuperNet 4G enables me to do research on the go and transcend borders of communication.
Second, in a B-school and corporate, formals are an integral part of proper dressing. Buying male formals is more difficult than buying female formals as not many brands are available in the market. But Aditya Birla Group caters to our demand of formal clothing for men by providing an exclusive range by Allen Solly and Van Heusen. All the formal clothing I have purchased is courtesy of the Aditya Birla Group.
Third, the Aditya Birla Group has also had a role in keeping my food hygienic and fresh for almost 15 years. The Freshwrapp product after serving its purpose of keeping my food fresh, also served as a cricket ball with which my classmates and I share the fondest memories.
The Aditya Birla Group also indirectly impacts my life by taking measures to improve our society and country and making it a better place for all of us to live. Its CSR initiatives in Healthcare, Education, Livelihood, Infrastructure and its endeavour in making model villages is indeed making our society better. The Group is also acting responsible towards its actions which will impact the future generations and has thus rightly taken Sustainability into account.
This is how Aditya Birla Group is big in my life.
Part B – How you overcame challenges to achieve your ambitions in life so far?
All of us have different views on what life means to them. Some people choose to be optimistic and focus on the bright side whereas some choose to indulge in constant grumbling about the adversities of their life. For me too, life has been a challenge yes, but it came with constant learnings and support from my loved ones to overcome the challenges.
The main challenge was and continues to be change. We as humans tend to get accustomed to one setting and find hard to cope with change. I faced this situation when I changed jobs and realized that the work culture was very different from what I had left behind. It was very easy at that moment to look back fondly on what I had left behind, but after with the support of my manager and a few like-minded colleagues, I was able to soon integrate myself into the team and concentrate on the output required out of me.
Another challenge we all face is fear. The fear of being separated from our loved ones, the fear of not being accepted, the fear of not achieving professional success are all fears that continue to worry all of us. I understood soon that fear is the price of progress and decided to counter the foundation of my fear for I felt that fear came from our natural tendency to resist change. I could not eliminate fear as is true for all of us, but eventually learnt to not let it dominate.
I have come to realize, everyone gets discouraged, resists change, feels fear and experiences failure. Sometimes, what happens to us is not our choice, but how we use that to shape our life is our choice. I chose not to return empty handed but to learn invaluable lessons from these experiences and still remain open to learn from new experiences in life.