I joined my internship on 11th April and the very first day I had a meeting with my mentor who was General Manager of Business Development and with the Zonal Head of the firm who briefed me about how I have to go about my project. My project was divided in two phases of which the first phase was mostly the B2B sales wherein I had to go to the various office micro markets around Delhi-NCR and get the list of IT/ITES companies functional which included startups and other BPOs, KPOs, FinTech and captive units for which I had to meet the management of that office park to convince them for getting the information of these companies. The second phase of my project was to conduct a secondary market research on these IT/ITES companies to get their Asset Management handlers and search for the contacts of the CXOs of these companies who could be the potential clients of the company.
My mentor used to sort these IT/ITES companies for me the day I used to submit my database which I used to make after the field visits. Throughout my internship he supported me a lot be it in the situation wherein I suffered from Medical issue or troubleshoot issues concerning to my project.
It was a great experience throughout my project with Brookfield and I got to have a lot of corporate exposure and got to learn a lot about Sales which is something a Marketing guy should have a hands-on experience with before joining a company after MBA.
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