Tag Result :

Market Segmentation

2 Stories

CineMBA - Learning Marketing from Bollywood

Why is it that Dharma Production's romantic movies and Vishesh Films' horror movies both find enough takers at the box office? The key to this question is in the concept

Learning Marketing From Bollywood - CineMBA

Why is it that Dharma Production's romantic movies and Vishesh Films' horror movies both find enough takers at the box office? The key to this question is in the concept