Which Aditya Birla Company I would like to work for?
I would like to work for Aditya Birla Fashion and Retail Limited. The brands of this are Louis Philippe, Van Heusen, Peter England, People, Pantaloons etc. The reason I want to join this organisation is because I have been a middle class for my life. The target market of majority of brands like Peter England, Pantaloons etc. is 24-28 ambitious and career-oriented youth, upper middle class, working men etc. Since I have known what a middle class is, how a middle-class person thinks specially the youth, what are his likes and dislikes about fashion, what brands do they prefer and why, how frequently they shop, what are their expectations from the brand etc. These are the reasons I think I should be helpful for the company.
- Vipul
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