A wise man once said, “There’s a lot you can learn from everyone”. This statement becomes especially true when you are talking about stand up comics and marketing. You would ask, “What can a marketing student learn from a stand up comic?” Turns out, a lot. Like comedy, marketing is an art. Comedians put in
Diversity is one of the most important topics in OB. Being from a culturally diverse country, it becomes important to know and understand how and why the other person behaves in a certain way. OB might say diversity at the workplace but introducing diversity at a b-school makes you job-ready and helps you to not only
What can organising a fest teach you about Marketing? Turns out, if you are from a Marketing b-school like MICA, a lot! Imagine organising a fest around the ‘Hero’ archetype. What a fun and exciting way to learn and apply concepts of Marketing and Advertising! From nerdy quizzes to informal events like a bachata workshop
MBA with Work Experience or MBA as a Fresher – an age-old debate. Is there a correct answer to this? There are inherent advantages and disadvantages with either of the two choices. While on one side, doing an MBA after having some prior Work Experience makes it possible for you to link theory to practice;
This video is for everyone who is bogged down with their CAT 2017 results. You need to remember that you are more than your CAT score. So relax, take it easy. It is just an entrance exam. ‘Should I Take CAT Again?’ is one question that haunts a lot of MBA aspirants once the results
How many times have we been carried away with things like Post-MBA fancy packages, chilled out life after CAT, only engineers do an MBA, you need to have work experience before you pursue an MBA degree and what not. But if you look closely, you know that this is far from the truth! Fancy packages
Follow your passion? But passion = money? Not always right? Yet we live in a time where we have the means to follow our passion while doing our jobs or other things too! The question is – how? According to Diptakirti Chaudhuri, Head of Marketing at Manipal Global Education Services, it’s all about making time.
Netflix or School/ College/ Work? You chose Netflix right? We all do! That’s okay. Entertainment is always more, well, entertaining, right? Why do people prefer entertainment over education? How do education brands overcome this issue? Some candid conversation on the education sector, Bollywood and marketing in Part 2 of this series, in conversation with Diptakirti
Does education need to be so serious all the time? What kind of a mix should education brands go for? The business of building brands in the education sector and more in this podcast. Some candid conversation on the education sector, Bollywood and marketing in Part 2 of this series, in conversation with Diptakirti Chaudhuri,
“Katappa ne Baahubali ko kyun mara?” A question that vexed and irritated us for the longest time. But it made a place in public consciousness. At one point some time back, we were quoting this question at every other opportunity. If only to exclaim on its uselessness. WhatsApp messages, memes, Facebook statuses. It was everywhere.