You Only B-School Once – YOBO – A Comprehensive Guide

In our endeavour to create value adding and useful content of high quality, with great joy and satisfaction, we announce the launch of our first book – YOBO – You Only B-School Once. It is a comprehensive guide that will help you make the most of your MBA. It is available in the digital format for Rs 149/- here on our platform. This book is presented to you by Aditya Birla Group Leadership Programs. We would like to thank them for supporting this endeavour. We hope to reach out to every student starting his/her MBA journey and even those who aspire to be among India’s ┬ábest schools one day. We hope you enjoy reading this book as much as we had fun creating it.

About the book

Did you know that making a great CV for your placements could come down to you asking the right questions? Or that having the best electives in your second year is an elaborate management game in itself? Did you know that the rules of dating work differently on a business school campus? Or that there is no such thing as a bad summer internship?

This and many more such insights are explored in this book to give you a definitive primer on what to do to make the best of your most important two years – the B-school years.

The book will help you visualize, strategize and plan your life at a business school. You won’t just enter ready, you will also find roadmaps at important junctures along the way.

So take it along on your journey. Because, as they say, #YOBO – You Only B-school Once.

About the Author

Kunj Sanghvi is the Head of Content at He graduated in Commerce from Narsee Monjee College, Vile Parle and then went on to do his MBA from Mudra Institute of Communications, Ahmedabad (MICA). After having worked at HT Media for 2.5 years, he left his job in September 2012, to backpack alone across the country and write short stories set in different cities of India. Side Upper is his first book. He then worked at CNBC Awaaz as a Marketeer and wrote his second book on financial literacy with a Bollywood theme called ‘Pehla Kadam’.

The illustrations in the book have been done by Oindrilla Chakraborty. Oindrilla is a marketing professional and has completed her MBA from ISB Hyderabad.


*This article was edited and updated on 18th April 2018

Team InsideIIM

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debayan ghosh dastidar

This is a riveting book and every student and aspirant will cherish this. Great work by the team. It would be great if you all come up with shorter versions of this for different aspirants like “B-school guide for wannabe investment bankers”,or ” B-school guide for wannabe Management Consultants “.

Team InsideIIM

Hi Shubham
The ebook was free only until March 31st 2017.
You can now view it on the platform for Rs 149/-