Abhishek Mishra
Alumni | Indian Institute Of Management Ranchi
Currently a PGP student at IIM Ranchi
Currently a PGP student at IIM Ranchi
2 Stories
Marketing Management By Philip Kotler : My Quest & Takeaways
During my engineering, I had a startup that I was running with really successful people. They were technically well-versed and trusted me with marketing. Now, I used to read a bit but mostly made decisions based on my gut. It was tough to justify why I was doing what I
ABG : Thanks For Being An IDEA That Changed Our Lives - IIM Ranchi
As I write this article sitting in front of my window looking beyond the clear sky of Ranchi, I think of BK Birla. I see the contribution of one man BK Birla in one business agglomerate – Aditya Birla Group. I see how ABG that began just as an idea