Two of the five teams that entered the national finals of Coca-Cola Showcase were from SIBM Pune, of which one team was placed second.
The Cola Warriors, comprising Dhruv Bhanot (MBA II Marketing), Eshwar Parvataneni (MBA II Marketing), Rahil Mukesh (MBA II Marketing), and Yamini Bisht (MBA II HR) were national runners-up at the event, judged by a panel of ten Coca-Cola business leaders (including Mr. Venkateshwar Kini, President – Coca-Cola India and South West Asia).
“It was a fantastic experience, as we got to witness first-hand the power of the Coca-Cola brand value. We had the privilege to interact with a Coca-Cola brand manager, who gave us inputs before the presentation. The judging panel was comprehensive, with representation across fields, which really showed how seriously Coke takes Showcase,” said Dhruv.
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