Competitions2 minutes

Aditya Birla Group has evolved whole country with itself_Goa Institute Of Management

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Prasad Mukhedkar
Prasad Mukhedkar

ABG is elder to our Independent state - India. The evolution that has taken place since it's inception is remarkable. It all started with a textile industry in 1857 but then it has grown in lengths and horizon. The history that is associated with ABG and India is very deep, even on political front. For instance, Gandhiji was assassinated in Birla House in 1948.   

Right from building strong wall of house to converting that house to 'home' ABG is essentially a big contributor. The cement strengthens the walls and brands like pantaloons, forever 21, people etc. strengthen the bond in various stages of variety of relationships. Happiness to be celebrated starts at the doorsteps of any of these brands of ABG. Spreading smile all around has been their forte. The group as a whole has always tried to diversify its products, add innovation to its business existing products. The tasks have never been easy but they are carried out with perfection.

The same way we as humans should understand one thing - we anyway how to dream, why not dream big then? 

We anyway have to achieve specified targets, why not with a smile then?

The moment we learn to do it all with a smile, all hurdles lined up in front of us will automatically back off. So the one strong solution to face hurdles is to confront it with whatever Smile we got. Smile matters.

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Aditya Birla Group has evolved whole country with itself_Goa Institute Of Management