Sumit Agarwal is a student of PGDM 2016-18 batch of IMT Ghaziabad. He is an avid reader and quiz-enthusiast. He diligently follows marketing strategy and initiatives taken by corporates. He has earlier worked with Tata Consultancy Services Limited as a Service Designer.
All of us are either pursuing MBA or are MBA aspirants. We heard and learnt a lot about marketing - Strategies, Product life cycle, BCG Matrix, STP - to name a few. In and out, we can talk hours about…
Can you see the lady with purple dupatta in the centre of the above picture? Meet Babita Ji, a 52-years old woman, secretary and treasurer of a Self Help Group (SHG) in Poothi, a remote village in Hap…
