The speakers spoke at length about the importance of Data and Analytics in marketing. According to them, Technology has empowered marketers with data. They stressed on the importance of analysing the real-time data as it is generated. The speakers also touched on the topic “Digital Social Media and Consumer Behaviour” and told how social media can be used as a tool to connect with consumers with emotionally. They also discussed about the different digital trends that are shaping India.
The eminent guests who graced the conclave with their presence on the second day were- Mr. Rajeev Bhadauria, Director HR Jindal Steel and Power; Mr. Ramesh Shankar S, Executive Vice President & Head of HR, South Asia – Siemens; Ms. Gargi Basu, Head of Learning and Development, Cadila Pharmaceuticals; Mr Andrews Simon, Head Talent Acquisition at eClerx; Ms. Praveen Chauhan, Head – HR & Admin at Agarwal Packers & Movers Ltd; Mr. Sahil Nayar, Associate Director HR at KPMG; Dayanand Tripathi, General Manager – Talent, Rewards & Culture, Mr. Saurabh Deep Singla, Chief HR at Ecom Express Pvt Ltd; Mr. Sujit Kumar, HR at Jindal Stainless Ltd; Mr. Ramakrishn Ghosh, HR at Apeejay Surrendra Group; Mr. Ayush Gupta, General Manager at GAIL (India) Ltd; Mr. Shivakumar Rudrappa, Head Of TA, Workforce Planning & Deployment at Sodexo India and Mrs. Devjani Chatterjee, Area Chair (HR) IIM Kashipur.
The speakers spoke on the topic “New Characteristics of Leadership: Transforming Business In The Digital Age”. They discussed the importance of adapting to technology. According to them, continual change is the business driver and people should get comfortable with ambiguity. They also provided their insights on the key aspects of leadership. They explained how leaders can be the emotional anchors for the team. They discussed how human beings can add value to skills through emotions. The speakers also spoke on the topic “Striking The Right Balance: Training, Development and Attrition”. They discussed the skill values of the future and how the recruitment strategy of an organisation should be aligned with it.
The event was a success. The students got to interact with the eminent personalities and learned about the latest trends and the happenings of the industry. The insights and experiences shared by speakers provided valuable learnings to the students.
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