“Entrepreneurship for women is a real possibility today!” says Prof. Anita Kshetri

She further explained that aspirants must look at entrepreneurship on a larger scale than just as an alternative to a job or a placement. Entrepreneurship is a catalyst for a successful economy and a better society. Whether an enterprise is a micro, small or medium enterprise, it generates employment opportunities for many skilled, unskilled or semiskilled people. This addresses the daunting challenge of unemployment and poverty. Putting business in a larger perspective, she emphasized on the need for learning to look at the big picture:“As faculties we teach students to address a company or an industry challenge, but we must also teach them to look at challenges beyond a company and an industry. That’s what holistic development is!”

Prof. Kshetri believes in giving back to society and to the next generation. She is happy to accept invitations like this and share what she can to enable learning. “Knowledge must be shared, experiences must be shared”, she says. “I am just trying to share what I experienced, and what I have learned.” The session was rich and included topics from the licenses required for ‎setting up a bakery‬ to set up to issues pertaining to branding‬, packaging‬, and selling of goods.‬‬