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Which ABG company would you want to work for and why?
The Aditya Birla Group company I would like to work for Aditya Birla Fashion and Retail Limited. It boasts of a portfolio of varied apparel brands, each catering to a different segment of the market. While Louis Philippe , Van Heusen, Allen Solly and Peter England offer high quality formal and semi-formal apparel for the young professionals of India, People offers 'fast fashion' casual clothing, and 'Forever 21' caters to the truly stylish. Pantaloons provides a robust retail network for the Indian masses. The company has cleverly invested and created a strong presence in the apparel sector, and I would like to work on marketing campaigns and strategies to expand the same.
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