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ABG : Big In My Life - SCMHRD

Jul 15, 2019 | 2 minutes |

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Among the top Indian conglomerates making an impact in the entire world, Aditya Birla Group (ABG) ranks in the top 3. Having a presence in 34 countries with over 1 lakh employees, ABG has managed to touch millions of lives in billions of ways. Right from the mobile network I use, to the clothes I wear, ABG has made sure that I feel confident and valued as a customer. I am connected to my family and friends all the time because of the amazing internet connectivity and the best cellular network of Vodafone SuperNet 4G. Coming to the clothes I wear, be it formals needed at my workplace, B-school and events or the casuals for relaxing with friends, brands like Peter England, Van Heusen and Allen Solly, have always made me look stylish, feel confident and provided a sense of comfort and freedom. Pantaloons provides me an alternative for accessing all of ABG’s fashion brands in the industry. Keeping in touch with trends in the online market, Pantaloons Online and abof have made shopping easier, quicker and an enriching experience for me. Another of ABG’s products, Freshwrapp has been serving me since my childhood days by keeping my lunch hygienic and fresh. I would also like to showcase some of the indirect involvements of ABG in my life. The smartphone I use so extensively, its cover glass is manufactured using the aluminium from Hindalco Industries. ABG’s Birla Carbon aims at the safety of my vehicles by contributing to the tires, rubber etc. and is also used in conveyor belts at the airports. Also, the UltraTech Cement has contributed to the construction of the multi-storeyed building I live in, the highways and roads I use on daily basis for commutation and much more. In brief, I can say that ABG has been a part and parcel of my life since years as it has helped me in the most basic necessities of the 21st century -  (keeping fresh) the food, clothes, shelter and cell phone. #ABGLPWooMe #SCMHRD