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From A Single Store To 100+ Franchises - Ft. Kiran Shah, Apsara Ice Creams - Part II

Marketing is about constant innovation. And it is this constant urge to innovate that led Kiran Shah to take a journey back from his cozy corporate job of a global

SPJIMR Admission Policy 2021 - CAT 2021 Cut Off Set At 85th Percentile

SPJIMR Mumbai's latest admission policy for admission to the PGDM batch of 2022-2024 has now been released. In 2021, SPJIMR will accept only CAT and GMAT scores for admission to

How To Crack A 20 Lakh Marketing Job | Learn From Experts From Google, P&G, Nestle, Etc.

As countries move from a crisis phase to a renewal phase; the companies are getting a sense of how their worlds have evolved. Value-driven purchases, experience affinity, sanitation & sustainability

Graduation Marks Not To Be Considered | Selection Criteria For IIFT Delhi MBA (IB) 2022 - 2024

The Indian Institute of Foreign Trade MBA (IB) admission test 2022 notification has been released by IIFT. Date of the IIFT exam is 5 December, 2021 and the registration deadline

"VARC Was The Most Challenging" - CAT 2021 Prep Tips By Revati Wable, IIM Calcutta (2021-23)

Revati is an IT engineering fresher from NIT Raipur who secured 96.78 percentile in CAT 2020 (OBC category). She joined IIM Calcutta this year. Let's know more about her journey.

NIRF MBA Rankings 2021 - Strange Or Accurate?

The NIRF MBA Rankings of 2021 have been released by the MHRD! In 2021, to no one's surprise, IIM Ahmedabad, IIM Bangalore, and IIM Calcutta have taken the top spots

"Mocks + Mindset Are Two Crucial Things" - CAT 2021 Prep Tips By Tanmay Choudhuri, 99.72%ile CAT'20, IIM Bangalore '23

Tanmay Choudhuri is an engineering fresher (GEM) from NIT Raipur who scored 99.72%ile in CAT 2020, with 98.93%ile in VARC, 98.66%ile in DILR, and 99.26%ile in the Quant section. He

Is Practice The Only Way To Ace CAT 2021's LRDI Section?

Over the last few years, Logical Reasoning & Data Interpretation (LR-DI) has become the most grueling yet important section of the CAT examination. The reason why the focus on this