Sales and Marketing has been one of the most sought-after domains for MBA students in recent years. This can be seen in the results of the InsideIIM recruitment survey of

What exactly are the things that attract you to a B-school campus? We all know that B-school life is a little more than just academics and placement. From the kind

One word that a lot of you will come across frequently at any business school is MECE - factors that are mutually exclusive or non-overlapping and collectively exhaustive or complete.

Marketing is the darling career that most creative professionals want to get into. Post an MBA in marketing, there are many doors open to you. You can get into brand

After cracking the CAT, the next big challenge is to ace the WAT-PI round. One of the smartest ways of preparing for it is to use the past interview questions

IIM Indore has successfully completed the summer placements process for its batch of 2020-2022. The summer placements season at IIM Indore witnessed participation from over 190 companies, including over 70

The past week has some interesting updates from the world of MBA, business, and recruitment. To begin with, IIM Kozhikode has announced the completion of the final placements process for

Markets are constantly bombarded with new products every day. And to stand out, you need to come up with marketing strategies that cut the clutter. If you are on any