Want to build a career in Digital Marketing? Do you check all the ad weeks and campaigns on Instagram and Facebook to see how they're doing? Do you fret over

CAT day is fast approaching: but in all the hullaballoo, don’t forget that there is another exam lurking in wait for the Sunday right after CAT! The IIFT MBA (IB)

With less than 2 months remaining for D-Day, aspirants look for some quick tips to brush up on their concepts and want to know strategies which can help bring their

Amongst business schools, and even amongst the IIMs, IIM Bangalore is one of the most merit-focused in its selection process. With the IIM Bangalore's 2022 selection criteria released, it appears

In the present scenario where businesses are booming at an alarming rate, digital marketing has given marketers the ability to utilize technology and digital media to build a meaningful presence.

“Consulting Guesstimate - Estimate the number of orders delivered by Zomato per hour.”

When we say McDonald’s, what’s the first thing that pops into your mind? For most of us, it's crispy, salty, crunchy, French Fries. Yum. And you just can’t stop at

Remember the pre-internet days when advertising was carried out via television, billboards, and radio advertisements? Door to door sales and word of mouth publicity also played a vital role in