Aditya Birla Group is an Indian multinational conglomerate , which operates in 35 countries with more than 120,000 employees worldwide, founded by Seth Shiv Narayan Birla in 1857 , Aditya Birla Group has a 150+ year of legacy in India .They are into viscose staple-fiber , metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals , fertilizers , insulators, financial services, telecom, BPO and IT services. To Diversify Business in So many domains and to maintain 150+ years of Legacy is a Marvelous Thing in itself. They had revenue of approximately US$44.3 billion in year 2018. They are not big because they believe in quick sand Opportunism but they emphasize more on Values, Ethics and Trust in Business, That’s why they are into business for more than 150+ years.
They are the No 1 Player in Telecom Sector. Idea Cellular now accounts for a third of the group's market capitalization. On 31 August 2018, Idea Cellular completed its merger with Vodafone India and thereby became the largest telecom company in terms of subscribers and revenue, surpassing Airtel. It’s the most Reliable Network and with Services pan India it is the most preferred network by the Indian masses. The group's firm Aditya Birla Fashion & Retail Ltd sells in-house brands such as Louis Philippe, Allen Solly, Van Heusen, Peter England and People via their individual brand stores and through other multi brand outlets. They have been successful in understanding the psyche of Indian masses and have given people brands that set trends in Indian Fashion Industry.
Personally in my childhood, I used to wrap my food in aluminium foils Freshwraps. These helped in keeping my lunches warm for recess time in School. With So many Fashion Brands, They have fulfilled the fashion hunger of new India. Brands like Louis Philippe and Allen Solly are my favorite kind of clothing and who can forget UltraTech Cement that is the, ‘Engineers choice.’ We Used UltraTech Cement to build our house because that’s the brand we trust.
One more thing that is great about ABG is that they are successful in empowering leaders of tomorrow by creating great platforms like BITS Institutes and also various leadership programs and educational institute which brings out the best amongst the people and create leaders for tomorrow.
Now coming to my experience after I got admission into the premier institute of Government College of Engineering Amravati, I experienced a sense of lagging and an inferiority complex in speaking to People, carrying debates and discussions. I felt that without these interpersonal skills, I will surely be lagging in competitive World. So I took an Initiative and formed a group of 12 friends and we used to spend time on Group Discussions, Brainstorming and Debates in a professional manner after our College hours. That really helped the whole group in improving the communication skills and developing our personality. Not only that, this activity also gave us friends for life and significantly transformed our personalities. I learnt from my situation that instead of crying over spilt milk, complaining about system and blaming others, we must take Initiatives in life to change the status quo.