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ABG Changing Lives Of People - Vijay Yadav, IIM Visakhapatnam

Jul 10, 2019 | 4 minutes |

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A. Why is ABG big in my life? Since its foundation in 1857 by Seth Shiv Narayan Birla, Aditya Birla Group has grown to such an extent that it is present in many industries. Its presence is in staple fiber, metals, cement, filament yarn chemicals, fertilizers, insulators, carbon black, telecom, BPO, financial services, IT services. Aditya Birla Group is something that can not only be seen, but it is something that can be felt into the heart of the people. From improving quality of life of the people of villages in the proximity of its plants and industries to taking care of the middle-class people's aspirations of wearing branded clothes, it is deeply rooted in everyone's life its presence can be felt everywhere. My first encounter with Aditya Birla Group was Planet Fashion. Every time I go in, I always come out with a happy face. The second thing that I came in contact with is its telecom network ‘Idea,’ not only ‘Idea’ has a strong network in India but also has the trust of people. The third thing is its clothing store ‘People,’ the wide variety it provides is what allure me to go in every time I want to buy T-shirts. Aditya Birla Group has not affected only my life but thousands of other lives of this country.                                                 Aditya Birla Group is a bond that is attached directly to the heart of the people because of the things that it has done for the people. It has 42 schools associated with it, affecting the lives of approximately 45,000 children, it has also provided more than 12,000 scholarships. Its contribution is not only in education but also in health and women empowerment. It is associated with 18 hospitals conducted many immunization programs against polio also conducted more than 4,000 medical camps and helped many patients. It empowered 40,000 plus women by training and improving their skills ultimately helped them to form around 4,000 self-help groups. ABG is helping people in every aspect since its inception. B. How I overcame challenges to achieve my ambitions in life so far? Everyone faces some challenges at one or another point of time in their life and trying to overcome the challenges is what life is all about. The challenges that I faced are more rooted in my childhood. Family and surrounding constraints always kept me from going outside my home because of which I could not interact much with people. I started living on my own and became more of an introvert. Being an introvert all of my life, I faced many challenges in interacting and socializing with people, and also I was not able to communicate properly because of which I was always at a disadvantage over other people. To overcome this challenge, my friends played a major role. Not only they helped in overcoming this challenge but also made me into an altogether different personality. After this, I started doing everything that I ever thought of. The communication problem persisted and then came the time of interviews for admissions in top business schools of the country. I was dead scared whether I would be able to perform well and convert or not. To counter this challenge, I had to attend several mock group discussions, interviews attended various seminars and read many self-help books, and here I am studying in one of the business school that many aspire for. Here also in my business school, I am learning and becoming more open than I ever was. Confronting challenges and overcoming them has boosted my confidence, and now I am ready to fight any challenge coming my way.