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Aditya Birla has been successful in being big in our lives over the years. Due to numerous industries, it affects various cores of one’s life from apparels to life insurance. Aditya Birla has been visible and ready to serve people for almost every need for different chores of their life. I am personally influenced by big brands under Aditya Birla like Forever 21, Allen Solly, Luis Philippe as these brands have always been my go to brands. Forever 21 stays ahead in setting trends in fashion and welcomes its customers with fresh collection. The brand understands the right fit for customers and the appropriate time to serve them. Being a reasonable brand, it has been worth it buying clothes from here. For Ultratech Cement, in which the company holds its pride, I would like to tell an instance. Our family was planning to build a house after quite a long time and hence wanted to use to best material available in the market. After a proper research, we arrived at the conclusion that Ultratech Cement is the best product and has no substitutes. We were amazed by the reviews and brand loyalty which the company has. Apart from this, the company is a well-recognised name nationally and internationally. Not only creating pride for individuals, Aditya Birla glorifies the nation as well. The company is present in numerous sectors like providing smart phone screen glasses to big companies, one of the biggest suppliers of copper. It is a brand to confide your trust in.   I belong to a conservative family and taking the decision of pursuing post graduate studies was quite difficult for me. I had to convince a lot of people to let me do my MBA. I could only do this by proving my worth and hence I worked hard to get a handsome score in CAT. MBA was hard to settle in as it requires polishing every interpersonal skill and standing out of the crowd. Hence, I did the same. Despite of never been exposed to too many extra-curricular activities, I was able to stand tough in difficult situations during my journey. Be it academics, competitions or some other challenge, I accepted everything with an open heart and gave my full efforts. During MBA, I learnt that nothing will be served on plate and one must prove himself/herself to achieve the same. I became the member of well reputed, Marketing Club, which tested my skills, creativity and helped me build my knowledge towards marketing domain. I worked to my full potential and was elected as the secretary for the same. This has been one of a kind experience for me. I learnt that one should never be afraid of working hard as your efforts never go in vain and the universe pays you off. Challenges are part and parcel of life, what is being tested is your patience and resilience.