# IMPACT OF ABG #
Lets start our journey on a camel, riding along in the hot desert of Rajasthan. where we reach Birla Haveli, this is the house where it all began. The journey of Asia’s one of the richest family called " THE BIRLAS " . This was all started by a small cotton trader called Shiv Narayan Birla way back in 1860s, now the Birla group has transformed into multiple companies located in over 35 countries and has far more employees than many of the leading companies like apple, Johnson n Johnson and many more. Lets take a journey across the world and see the massive empire of Birla’s family company group called the " ADITYA BIRLA GROUP".
We will start our journey from North America in Canada the group owns pulp mills in Ontario and New Brunswick and also the abg is the largest employer of that area and also the worlds biggest manufacturer of the carbon black , the material used in tires. Many of its carbon black manufacturing units are located in Ontario, Canada in US manufacturing units in Kansas and Louisiana, and a technology center in Georgia. The group also owns aluminum roller companies in nova lies located in Atlanta, Georgia and operates one of the worlds largest aluminum can recycling units at Kentucky. Abg has recently acquired the worlds largest company Aleris for $ 2.6 billion that had 9 manufacturing plants all around America. Now Abg has become world's second largest
aluminium company and employs over 12000 people in North America. Now lets travel to South America and reach the football crazy nation Brazil, here abg owns many carbon manufacturing and aluminum plants. In Africa abg managed to build $ 6 billion bauxite refining and mining projects. Moving to Europe in the land of the midnight sun Sweden where the company owns a massive bio refinery factory. Now moving towards Asia where the abg owns massive textile mills and also operates chemical factories located in South of Manila. The group owns the worlds 5th largest acrylic fiber manufacturing plants in Thailand. Not only this abg owns plantation companies in Laos, commodity trading companies in Singapore. In Indonesia the group conducts limestone exploration companies. The group also operates carbon manufacturing and aluminum plants in China, limestone mines in UAE. The group also owns a cement company in Sri Lanka. Moreover the groups trading brand Louses Philippe is also gaining popularity in middle east , Nepal and sri lanka. And after travelling across the world we finally reach India here the abg acquires the India's largest and worlds 2nd largest mobile telecommunication networks like Vodafone and Idea. It also owns Ultratech Cement, the largest manufacturer of cement in India. And also operates India’s largest fashion company that sells 3 garments every second, it comprises of the brands like pantaloons, louis Philippe, Alan solly, peter England and operates over 4000 departments stores and over 2500 brand outlets across the country. I have personally used its product like louis Philippe shirts which is of very good quality. I have used idea network to connect with family and friends. The group also owns Hindalco the worlds largest aluminium roller company. It also operates a 75 MW windmill project, country's largest iron ore mining company, private sector fertilizer producing companies, chemical plants , digital banks, e commerce sites , one of the largest mutual fund and insurance company. The other members of abg owns one of the largest newspaper Hindustan times, India’s largest ceiling fans company orient, century textiles, famous automobile company Hindustan motors. We used to read Hindustan times to remain connected with the world. They have not only settled companies rather they have also build institutions, libraries , hospitals and even temples . And also organize free medical camps every year. They also runs over 56 schools and provide free education to over 20000 students. And thus we can say that from that small town in Rajasthan the Birla company has created a massive empire all across the world. Thus empowering the world and its people. So seeing this vast varieties of abg one can say, he has used its product at some point in life.
#CHALLENGES I FACED#
I feel absolutely delighted to share my story of challenges and success on this platform. I will start by sharing the one thought which was always there in my mind whenI was in my struggling phase which probably worked out for me and is still working so that mantra is that" if I am clear about what I want to do and I am willing to do that unconditionally, at any cost, then in the long run the payback will certainly happen, even if there is no apparent payback at the time set by us". So lets start by sharing a little bit of my story. Belonging to a middle class family , When I went to college I made some friends who were rich. One day a incident took place, one of my friend told me that his shoes cost Rs15000. Hearing this I felt some shock and querulous. I asked him what is the difference between this and a normal shoes. His answer was "BRAND" . Then I thought of how a brand is promoting its product and people are buying its product no matter what the cost is. That was also the first time I got interested in marketing and management thing. But the biggest asset that I had which constantly kept me motivated were my parents. I can assure you that the Indian parents , yes I emphasize ,THE INDIAN PARENTS they are very rich in their imaginations, my parents were very committed that their only way to build our future was by giving education to their children and I am very happy to share it because I think this is the story of every Indian. After completing my B Tech I learnt from life that we should always take our call and then take responsibility of outcome on to our self. And so I decided to not to go for a 9 to 5 job rather spend my life being an entrepreneur and live all my dreams. After the vision cleared I wrote CAT and qualified the exam after facing an awesome experience in interview where I had perfect answers to all the laws and theories asked to me but failed to answer about who is the president of our country, strange . I still wonder how disastrous nervousness could be. Anyways got the call from several of the IIMs and I selected IIM Raipur to mold my raw talents further. Here the new journey began, such a competitive environment and brimming talents that is forcing me to quickly discover my strengths and one thing that I got to learn here is that talent is not everything, along with talent we should have hard working capabilities, dedication, people skills, vision and most important a purpose in life. So I am ready to surrender myself to wonderful opportunities in life which even I can't imagine.