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ABG –Knowingly, Unknowingly an Integral Part of My Life, IIM Rohtak

Jul 15, 2019 | 3 minutes |

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Having an active presence in 14 varied industry sectors, it is nearly impossible for a person to have never used Aditya Birla Group’s services and products. From agri-business to the chemical industry, from financial services to textiles, the company has strong footprints everywhere. Aditya Birla Group is a Fortune 500 company having operations in 34 countries, an employee base of 120,000+ and revenue of US $44.3 billion. Pantaloons as a brand gives a vibe of homeliness. This is the place where I've been going shopping since I was a kid. The very first mall in Indore and this outlet with the perfect variety of clothes in there is how it has earned its place. Forever 21, the ultimate dream outlet for women to get the trendiest outfits to flaunt has its own place in the heart. Cities where all I lived changed, the people I go for shopping with changed, but this brand and the love for it did not. Not to forget the weekend outfit trials with best friends, clicking pictures in a zillion different combinations, and creating memories with laughter and joy for life. “The Engineer’s Choice”- while I haven’t used it myself, I’ve grown up seeing the series of advertisements with a unique idea of focussing the theme around how important the UltraTech Cement is for the masons. You want the food hot and fresh when its lunch time at school, well, what else other than the Freshwrapp foil is maa going to use? This is the way this brand has built its importance in Indian households and definitely in mine. Now everyone relates to the brand where Rachel worked in the famous US Television series F.R.I.E.N.D.S. - Ralph Lauren. Getting the chance to shop from here has become a dream for many. While these are some of the brands which have impacted my life for so long, I’d now like to tell what I have learned from the people around me in the past 2-3 years. Two years back, I was one of those who never stayed away from their home and parents but wanted to see how things turn out to be in the other scenario. I soon got the opportunity to enter into my first job in Bangalore, very far away from my home, New Delhi. With a little bit of hesitation and plenty of excitement, I entered this new phase of my life. There I met this girl, simple, yet classy who changed the way I looked at life. She showed me the extent to which a person can bear the difficulties and yet smile, spread the happiness around and try to become a better person every single day. Having blessed with this pure soul, I met this another person, who’ll just keep his own challenges and difficulties inside, but share the sorrows of the people around him. Someone who would simply be the best to everyone. These people gave me a new perspective on life by making me a part of theirs. This is something I will always cherish and try to spread love and kindness around as much as possible.