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ABG, The one who makes difference - IIM Kashipur

Jul 18, 2019 | 4 minutes |

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Part A: Why Aditya Birla Group is big in your life? I still remember the day when my father purchased the first mobile for my family. And guess which telecom network we choose? It was Idea. This was the first time I was introduced to any of the Aditya Birla Group’s services. I was really impressed by the kind of network coverage the company provided in the rural areas. I will never forget the Idea Honey Bunny song which I used to sing in my childhood. When the time came to build our house, UltraTech cement was The Engineer’s Choice for our construction. Aditya Birla group has been touching us in every walk of life. I was already In Love with Fashion and Pantaloon gave me one more reason to fall In Love With Life. Since last 5 years, I have been using the apparels of Allen Solly and Peter England. Quality is fabulous and they provide stretchy clothes that fit perfectly. I gave my first interview wearing Louis Philippe suit and the most interesting part is that I got placed. Currently, the Aditya Birla Group is planning to buy the 51% stakes of Finesse International Design Pvt. Ltd. I am sure that this venture, which focuses on Indian ethnic wear, will be another feather in their crown.  After starting my corporate career, the first advice that my father gave me was to start investing. After researching on various online platforms such as Value Research, Moneycontrol, I decided to invest in the Aditya Birla Sun Life Tax Relief 96 fund. The group not only provide financial services but also focus on investor education through videos and Podcasts. This is quite unique. I’m also looking forward to availing the Life Insurance service that the Aditya Birla Capital offers. I firmly believe that ABG has been successful in achieving its mission to deliver value to customers, shareholders, employees, and society. Until now the group has touched me in every stage of my life and so it has been really Big In My Life.

Part B: How you overcame challenges to achieve your ambitions in life so far?             While I was working for an automation company, my team was working on the Configuration of the Distributed Control System which was supposed to be delivered within three weeks. At that time because of some exigency, our Team Lead had to go onsite for a different project. As I was the only team member who was in the project right from scratch, I had a holistic view of all the deliverables. At that time, I had the opportunity to lead the project. So, I took the initiative to lead the team. Our team successfully completed the project in the allotted time with expected quality. During those three weeks, I learned Customer Handling, how to represent an organization, people management, task scheduling, assigning tasks to the team members according to their competency. After successful completion of the project, my work was recognized by giving the Bravo Award.             When I was working in the company, I decided to prepare for the CAT exam. But the major problem was time management. My company was 30 km away from my home. Adding to this, traffic in the evening was the major issue. I used to spend almost 3 hours every day in traveling. So, I decided to join the Bus Service provided by the company, so that I can utilize commute time for studying. I tried this for 2 months but still, I was not satisfied with my preparations. So, I made the decision to stay near the company so that I will save time as well as energy. After this decision, many of my friends were surprised by seeing my dedication. I chose to live alone so that I would not get disturbed by roommates and can focus on my target. Finally, after 4 months of hard work, I successfully secured the admission into IIM Kashipur. I really believe in following lines: -

You must follow your passion and do something that’s close to your heart.

                                                                                                                                                             - K. M. Birla