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ABG - Touching Lives .....!! @ABGLP @ABGLP WOO ME COMPETITION #LifeAtSIBMB

Jul 16, 2019 | 3 minutes |

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Aditya Birla Group is one of the oldest Groups of India founded in 1857 and is home to various famous brands in India. ABG has touched many lives throughout its journey and will continue to do so in the coming future. My personal encounter with ABG and its product has been since my early childhood and that’s the reason that Pantaloons – Clothing Brand of ABG has stayed as a favourite option till date. Pantaloons has a wide range of clothes and caters to the needs of all the other accessories that would go with a pair of clothing. It houses the best combo of all and is one stop centre for any shopping occasion be it for family or friends or for party or domestic festivals. ABG was part of my life which I didn’t realize till date; I was using its product freshwrap for almost 14 years of my life without even acknowledging its existence. Today, as I sit back and think of my school days – I recall the sweet smell of the food when we used to open our tiffin boxes packed with love and affection by our mothers which would make our mouths water after a tiring day at school. I would like to take this opportunity and thank the ABG group for keeping the delicious food fresh and warm wrapped under freshwrap. And I guess that’s the reason why every Indian mother would turn to ABG and its products because it has been creating memories for as long as we can remember with its Indian morals and its finest quality of product and service over the years and creating a bond of trust to make the ABG customers, employees and clients into one BIG FAMILY.   Life is all about struggles but a winner is the one who survives the battle against all odds and doesn’t give up. The greatest battle that I had to fight was my fear to overcome the stage fright.  In my childhood, I had great fear in coming up on the stage and expressing my emotions and views though I always excelled in writing poems and short stories. At times, I felt that the world should hear my views as I believe that in the digital age, if you want to make an impact then you would have to stand up and say your mind. So I decided to participate in the school oratory competition. I still remember my heart pounding and racing as if would give away anytime.  I climbed up the stairs and closed my eyes so that I could not see the audience and started reciting my story and as the story unfolded, I realized that my fright was waning away too. I didn’t win the competition but what I won was far more than any award or trophy. On that day, I realized one important lesson of life – “Stand tall in front of fears and dark time, because they are those human demons which can only be slayed by your inner strength and confidence.”