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How Aditya Birla has changed my life_Goa Institute of Management

Jul 16, 2019 | 2 minutes |

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Aditya Birla Group is a renowned brand worldwide. It has impacted my life in big ways. I started my MBA journey by purchasing a black formal suit from Van Huesen. It gave me a sense of professionalism, confidence and comfort. Till then I had been yearning to wear that black suit when I’ll be pursuing my MBA. It felt like I have accomplished something. Louis Philippe and Peter England are the brands I associate with reliability and class. I resort to them when I have to gift a shirt to my father or male friends. The shirts resonate with my father’s personality and amplify his level of confidence. I love the fact that ABG is more focused on creating apparel which are made of 100% eco friendly material. It fascinates me that ABG is the world’s largest recycler of beverage cans.  With so many fashion outlets across the country, ABG thrives to deliver the best customer experience through its wide range of apparel stores which caters to a huge market. Its Forever 21 brand is one of the most sought after premium brands in the country. It finds huge customer base from girls, especially young girls. They associate the brand with style, fashion and class. On the other hand, Pantaloons provides affordable item which are reliable. In short, ABG is synonymous with reliability, class and elegance. It triggers the emotions of the customers and has been successful in gaining their trust. My life has been a roller coaster ride with many ups and downs. I'm the hero of my story. When I was in school, I got bullied by a bunch of boys for my looks. It used to happen persistently. I used to cry and stay at home. But one fine day I decided to face them. I took that situation in my stride and turned that pressure as my motivating factor. It drove me to work harder and eventually I topped in the class and those guys were left gazing. That was the moment I proved my worth to everyone. If anybody else would have been at my place, he/she would have fallen into depression. But, I fought like a warrior. I gained my confidence and learnt how to deal with such issues. I became confident about myself. That situation taught me those lessons which still help me face any obstacle in life.