Aditya Birla, naam toh suna hi hoga? Having touched everyone's life in some way or the other, be it through your choice of clothes, or the cement used for your home/office or even your telecom operator, Aditya Birla Groups have established a brand name that is known to every household in India.
ABG is an Indian Multinational Conglomerate, headquartered in Worli, Mumbai, India. They have under them viscose staple fibre, metals, cement, viscose filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators, financial services, telecom, BPO and IT services. Yes that list is never ending, and given the speed at which they are leaving their mark in every field, it is just going to grow further. They have a strong legacy going on since 162 years, as of today!
In this world where change is the only constant, it is safe to say that ABG is going to be another "constant" that has come to stay. I remember how excited I got when I found out Forever 21 is coming to India, the fashionista in me came to life! It so happened that I had to shop for formals and my first choice was Allen Solly, a boon presented to us by ABG, given the minimal choices other stores provide for women when it comes to formal work wear. Watching my brother develop a personal liking towards Peter England and my father's inclination towards Louis Philippe only showed me how the roots of ABG are planted so firmly in my family. Being a Mumbaikar through and through how can I fail to mention the Bandra-Worli Sea Link that stands out there tall and pretty, the pride of Mumbai, powered by UltraTech Cement, a testimonial of ABG making India proud.
If you come to think of it, they have managed to create an impact in every aspect of our lives. Your first home is probably made courtesy, Ultratech cement, or the loan you took to buy your first home/car, or your insurance scheme was supported by ABG. Their medical services have helped people on a large scale. Not just this, their social quotient has always helped them make a way into the hearts of people! Their reach in the telecom sector has acted as a glue that has kept people connected.
To sum it up, they need no introduction, they've played an important role in improving the living standards of people by providing world class services and I am sure they will continue to do so in the future as well.
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