Part A: Why Aditya Birla Group is big in my life?
In this fast moving world, where there are so many products that are ready to grab you attention, as a customer what you want more in the product is the “value proposition” and “product differentiation”. I believe Aditya Birla Group is a perfect example. Not only me, but almost everyone’s life has been touched by Aditya Birla Group in one or the other way. In this rapid changing fashion industry, Aditya Birla has always maintained a pace and delivered an outstanding apparels under the brand names of Pantaloons, Louis Philipee, Ralph Lauren, Allen Solly and many others. It is India's first billion-dollar pure-play fashion powerhouse with an elegant bouquet of leading fashion brands and retail formats. These brands have also helped me to be updated with today’s fashion. Also, they provide us the apparel not only in terms of fashion but also in terms of comfort. I remember my first interview, and I chose to wear Allen Solly’ formal wear. They were so comfortable that helped me to stay calm and composed. In order to stay updated with the fashion and clothing, Pantaloons is the only store that can be relied upon. Either for casual wear, or ethnic wear, it is the most trusted brand I have come across.
Also, thinking of Aditya Birla Group, you recall ‘UltraTech cement’ immediately. With the agenda of “Build beautiful”, they are filling everyone’s life with the color of euphoria. When we had our house renovated, it was the only brand that we could trust blindly.
Part B: How you overcame challenges to achieve your ambitions in life so far?
The biggest challenge in my life was to prove myself my worthiness. Since childhood, I had always faced a tough competition not only in the schools and campus, but also at my home where my cousins were considered more intelligent than me. Due to lack of guidance, I was not able to crack IIT-JEE exam and I didn’t get a chance to study in any of the reputed institute. My life took a back turn from that point. And I had to pursue my engineering degree from a private institute while my cousins were studying in IITs. Though I was able to acquire a good placement and made everyone proud by securing a job as a software developer with a decent pay scale. But this was not what I wanted in my life. I wanted to prove my worthiness and study in one of the prestigious institute of the country. So, when I decided to pursue Management, I promised myself to have a degree from one of the prestigious institute of India. It was last year of my college in 2016, when I gave my first attempt for CAT. Due to lack of sincerity and hard work I was not able to perform well and secured merely 69%ile. I was highly disappointed and decided to take up the job and move ahead in my life. While working in an organization, I realized what my actual goal was. That was the point when I aimed at a goal to crack CAT and study in one of the TIER-1 B-School. While focusing on that aim, I dedicated all my efforts to crack that entrance test and hence, I was able to secure 96%ile this time and got admission in one of the fastest growing IIM i.e., IIM Ranchi.
I believe that there is nothing impossible in our life and we can achieve anything that we desire with our sincere dedication and hard-work. I know this is just the beginning of the journey and there will be many more hurdles and challenges. But I am sure that I will overcome all the challenges with the positive attitude that I have gained in the previous years of my life.