Part A: ABG touches millions in the world. It is unlikely that you have never used a product or traveled on a road or visited a site where ABG has not contributed in some way. Its presence in your life is massive. In at least 250 words or more, tell us why Aditya Birla Group is big in your life. Research about ABG's brands and the kind of work they have done in India and the world since independence.
The most trusted and accomplished name in the field of various sectors is the Aditya Birla Group which is an India Multinational Conglomerate founded by Seth Shiv Narayan Birla in the year 1857 with its headquarters located in Mumbai. A company well founded even before the independence has done various innovations in the field of manufacturing from the production of its Viscose Staple fibre (VCF) to cements, ready mix concrete, rayon grade pulp, chemicals, fertilizers, textiles, insulators, rayon grade pulp etc.It also has various businesses in telecommunication (Vodafone Idea Cellular limited), fashion retail (Peter England, Pantaloons). Aditya Birla group has touched million lives with their innovations and products but the most significant and personal would be the ones that is part of our day to day lives.
Aditya Birla group makes people nostalgic with the products they offer while making life easy and convenient. The warm and fresh food wrapped in Hindalco freshwrapp were the best lunch packing aluminum foil. It guaranteed freshness, warmth and hygiene.
Planning gifts for my father used to be the toughest task to do however he used to love the shirts from Peter England. His all-time favorite brand offered variety in men's wear that is usually difficult to find. My family still uses the Vodafone idea ltd contact numbers as it's the oldest and most reliable one of them. Because for them trust over a brand develops over time. The geographical distance between us was made easy to cover through the 4g network of Vodafone idea.
My personal love for clothes could never be gotten over with. Pantaloons my all-time favorite retail showroom provides various brand and collection at a single place. It’s convenient since everything related to fashion is under one roof. For a person like me who hates spending too much time on shopping but still loves clothes pantaloons is like a savior. Its variety ranger from ethnic to Western and fusion clothes. Along with the collection of handbags, shoes and accessories. Allen Solly is the most sought-after clothing range for women formals since the Life of MBA is all about being in proper professional attire.
Part B: At the core of the ABGLP program are people who drive to make an impact, irrespective of what challenges they face. Tell us, in at least 250 words, how you overcame challenges to achieve your ambitions in life so far.Where there are ambitions there will be challenges associated with it. Such is the story of my life too. I always wanted to have my own startup to provide unconventional education to all the students belonging from various sections of the society. First and foremost, the challenge was trying to convince the parent from the working middle class family to let their daughter choose a path of startup instead of a settled government job. Which is still work in progress. The first step was to find guidance and mentorship which I found by applying for a certification course in XLRI, Jamshedpur where I found like minded people who shared ideas and the ideas started forming into plans of action. The next part was making the Business plan. The rigorous schedule in that course made it difficult to manage studies along with the project implementation. Then came the funding part. Since the idea was not innovative and new the funding became even more difficult.
The feasibility of the plans was questioned by banks who were not ready to fund at all. The parental pressure increased day by day, so I took a gap from that plan. Meanwhile I tried the substitute path of getting a job but none of it gave the happiness of following your own passion.
The idea of earning my own money was the final solution. I announced to my family that I will pursue MBA hence I started preparing for the CAT exam. All the savings of mine was now exhausted and I could not support my CAT coaching. My parents withdrew their financial support which led to me self-studies. After two years I finally cleared CAT 2018 with good scores to get into Indian Institute of Management, Raipur. After huge convincing process they agreed to let me study further. Now here I am taking each step towards my goal and in this path every step forward is an achievement. The current update is that I found a partner who showed genuine interest in the idea and agreed to work in this together. Conclusion, if you keep following your passion life seems peaceful and gives you strength to fight more struggles.