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ADITYA BIRLA GROUP-SPREADING SMILES

Jul 10, 2019 | 3 minutes |

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Mandeep singh,IIFT

Aditya Birla Group ,an Indian conglomerate ,operating in 34 countries with more than 120,000 employees worldwide,founded by Seth Shiv Narayan Birla who started with cotton trading in Pilani, Rajasthan in 1857.Being 162 years strong and having a spectrum of businesses that touches  almost every aspect of a common man’s life,be it the clothes one put on or the phone call one’s having with someone,be it the house one’s live in or the transportation medium one’s using to reach from place A to B, Aditya Birla Group is present in all of them.The Group’s contribution to social and economic development of communities makes it more connected to  the underprivileged.From providing mid-day meals to children ,to curing deaf and mute children helping them to hear and speak for the first time.Treating patient and immunising children against polio helping India to secure its future. From its skill development program to rural development cell enabled  common man, get skills and earn a livelihood. It’s sustainable business approach addresses the climate change threat the world is facing and it’s quest to search for new technologies and innovation makes the group aligned towards growing digital advancement.If there is something I have not wrote about is smile , smile of a child when he speaks for the first time,a smile when a child hear for the first time ,smile when a mother gives birth to a child,smile when a worker earns enough to feed his family,the proud feeling when India advances in technology and innovation due to the contribution of  Aditya Birla Group, and as a common man I have seen these initiative working and making people smile.Initiatives larger than life and improving people’s life that’s how ABG impacts my life.                                                   MY STORY   I belongs to a farmer’s family.While I was in school ,I always helped my father in farming whenever I had time ,as I was good at academics my father taught me to dream big and do something different.After my graduation as soon as I passed out, my father went sick and after 2 months he passed away,it was very hard to my family and for me.  Now, i have the responsibility to work and take care of my family.  At that point of time I was preparing for MBA entrances,so after this incident I worked as a farmer,harvested the ready crops and planted new ones.At the same time I was preparing for b-school entrances,at first attempt I could not make it to a premier institute,but I always wanted to study in one of best institute of our country.So,I decided to give another attempt and decided to do farming simultaneously as it was our prime source of income.I innovated in farming,used different plantation method,increased our production,searched new avenues to sell our produce to get more benefits,did collective farming to achieve a production target.Talking about my other goal of premier institute.I was able to manage my work,family and studies and started my MBA journey at “INDIAN INSTITUTE OF FOREIGN TRADE” in 2019.It was  a difficult but enriching journey, I learnt new skills explored myself and finally it was the motive and persistence that kept me going and having what I always wanted.