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Aditya Birla Group - The Engineer's Choice for better life

Jul 8, 2019 | 3 minutes |

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During my college days four years ago our family had to face huge financial crisis as multiple huge expenses like siblings marriage, construction of a new house, and paying for my education,  avalanched. Being a lower-middle-class family we were not able to meet those very huge expenses and were forced to lend money from banks. It was a great challenge to pay back the principal and interest on the bulk amount borrowed. This challenging incident had tapped my brain to think about avoiding or handling such situations in future. So I planned to invest a portion of my monthly income in safe investment tools and also decided to have a second source of income which I get even when I sleep. In that regard, I had started a reading library with a capacity to seat 54 members. That reading library provides space at a price to the subscribers who are looking for ruckus free environment and are preparing for competitive job exams like UPSC and medical PG admission exams. Establishing the library and reaching to the targeted customers was again a  challenging task. I gave the best quality service with care on each detail of subscribers requirements, as a result, the word about the best service, spread like a wildfire. Today my library is a very successful working idea and is fetching me a reasonable turnover and I believe that this would help me in my ambition to become a rich person.

Aditya Birla Group is one of the biggest and leading conglomerates of India. Aditya Birla Group brands range from  Vodafone Idea in Telecomm to Allen Solly, Peter England, Pantaloons in fashion to Ultratech cement in construction. The brands which we use reveal the disposition of human being. I often used to wonder to which brand’s outfit to wear and which brand suits best for my personality. Comfort and decent style of the ongoing trend is my priority which I found in Aditya Birla Group fashion brands. I have been strongly associated with Aditya Birla Group for a very long time. Brands like Peter England and Van Heusen takes care of my formals and corporate outlook, while multi-brand casuals which I get under the roof of Pantaloons outlet always fulfil my fashion requirements. Brands like Allen Solly and Hackett London keeps me updated with casual dressing to International standards. The portfolio of Aditya Birla group has been expanded by the addition of brands like American Eagle and Ralph Lauren. This wide range of brands caters to different sections of society with ensured quality and flexible prices. In today’s world, a good network connection is rather a prerequisite than a useful entity. Being associated with Vodafone Idea for the past 2 years, I witnessed that they provide unprecedented and uninterrupted network connection in both urban and rural areas. Being an engineer and having enormous trust in the in segment quality of  Aditya Birla Group products, I chose to construct the library which I run with Ultratech Cement - The Engineer’s Choice. Aditya Birla group products have always been my first choice and they ultimately drove me towards a better life.