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Aditya Birla Group - We love you 3000 | Aditya Reddy, SJMSoM, IIT Bombay

Jul 15, 2019 | 3 minutes |

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Aditya Birla Group (ABG) touches each and every part of our life be it fashion, telecom, financial services, infrastructure or any other sector. It is a premium global conglomerate that delivers superior value to their customers through the products and services that ABG delivers to them.   When I look back, I could see that ABG has been with me during each phase of my life and its impact is humongous. During my school days, my mother used to wrap my tiffin using nothing but FRESHWRAPP aluminium foil, a HINDALCO product which is a subsidiary of ABG. Every year, I went to my native place to enjoy my summer vacation and ABG has played an important role even here. A large share of the copper requirement of Indian Railways, the most preferable mode of transport for my family, is fulfilled by Birla Copper which is yet another division of HINDALCO industries. Being born and brought up in Mumbai, I have been to Bandra-Worli sea link a number of times. Each time I visit that place, I am just by astonished by the engineering marvel of the bridge which is strengthened by UltraTech Cement, a subsidiary of Grasim and a part of ABG. The most preferred choice for my family when it comes to shopping clothes and apparels is Pantaloons. Some of the largest apparel brands like Van Heusen, Louis Philippe and Allen Solly offer premium clothing in India. The Allen Solly suit which I used during my B-school interview made me look more confident. All these brands have been a part of the ABG family. ABG has contributed towards the social and economic development of the country and in doing so, it has built a better, sustainable way of life for the weaker sections of society and raise the country's human development index. For over 50 years now, the Aditya Birla Group has engaged in impactful, welfare-driven activities in India and globally. The Aditya Birla Group works in 5,000 villages, reaching out to 7.5 million people annually. Over 60 per cent of these people live below the poverty line and belong to marginalised and vulnerable sections of society. I always believe that resilience and hard work are the key to success and have followed them passionately to achieve my goals in life so far. I had lost my father during the first year of my engineering. It shook me as an individual and it affected me in many ways. My family was going through a tough time emotionally as well as financially. I realized that I have to get organized soon and I started taking actions to overcome the difficult period. Since I was a decent chess player, I started chess coaching which helped to meet the expenses of my family to a certain extent. I also managed to secure good grades and as a result, was awarded JRD Tata Scholarship for excellence in academic performance. After completing my graduation, I managed to get a decent job and evolves as a dignified professional. I could attribute this success to my perseverance, courage and conviction, qualities which are instilled in Aditya Birla Group. #sjmsom #sjmsomiitbombay #abglpwoome