It never occurred to me how closely a brand can get associated with a person’s life until today. Recalling my good old days or some of my melancholic memories the Aditya Birla Group was a constant in my life. My journey began from a small district Ambedkarnagar and since then I’ve been to Allahabad, Delhi and now a far but highly sought after city of dreams, Mumbai and I found ABG in every sphere of my life. Being one of the oldest yet, most progressing Indian based firm having an international accent and a well-built infrastructure, ABG has its reach to every hearts. The Freshwrapp that my mom used to pack my school lunch box not just served to keep the food hot but distant memory is associated with it. After the tasty lunch, we never missed creating a ball out of the wrap which we used to play with when we had no other means.
Growing up and moving to a big city exposed me to myriads of clothing styles my friends used to have. It was then I came across the very famous Pantaloons store which has been my style partner for the past 6 years, it was my one-stop-shop. Be it a regular family function or partying with my friends, whether a date with my girlfriend or any formal college function to attend, I always looked to the ABG for my clothes. I still remember how gifting a decent formal shirt to my father so difficult earlier. Planet Fashion, Pantaloons, Van Heusen, Peter England, Allen Solly or PEOPLE, ABG had all the latest trends and variety of quality clothing I needed. Shopping was never so easy without ABG!
Not only the fabrics but lately I realized how ABG helped my family’s dream of having our own home. It was the Ultratech cement which facilitated the construction of our dream house. A memory which I’ll live with forever. ABG has not only given us the means to develop ourselves but also its been a motivation to look up to. Emerging from a child to an MBA student ABG has been a part of my success stories and will always be a source of trust in my life.
Talking about overcoming my challenges I've always tried to be on a positive side in my life. Keeping a calm and composed mindset is what I'd suggest to the millennium in case they are entrapped in the challenges of life. I find myself in those muddy patches of life whenever thoughts take charge of my mind. Leading a happy and successful life often becomes a strenuous situation but then taking all of it as a challenge is what I've done to keep myself motivated.
Chasing my dreams I've always kept a check on my goals. It's the first and foremost thing to start with, followed by the strategy and action plan. Taking a baby step is the best way to start. I've always kept an eye on my weakness and negativities but made my way with my strengths. Family and friends must not be forgotten in the journey as they are the support system of our life. People often forget that even after the darkest night, the sun turns up. So life must go on and stories must be written!
#NITIE #ABGLP WOO ME #ABGLP