#Enriching value at every step-Me and ABG.
The faith is a brand is what makes it what it is. ABG group has been improving life of million people every day, I being one of them. It was my father who kind of introduced me to ABG. It was when he was about to start his biggest dream of having a house of his own. This was when I realized the faith my father and hell lot of people have in Ultratech or broadly the ABG. In the entire process he never once thought of going to another brand. He even let the work stop and wait for the order to come to the nearby retailer rather than opting for something else.
Its scintillating to see how a brand can have such an impact in your life. ABG group has been an integral part of my journey throughout. During the college when I was looking for the sponsors for the fashion show in the college, ABG came to the rescue. I roped in Allen Solly and Peter England which provided huge support for our club and hence resulting our show a big hit. This was when I created a belongingness towards the retail brand and from there onwards, whether it’s the casual day outfit or the very first business suit for my First MBA interview I have never saw anything other than the ABG retail outlets. Another instance is my first mobile connection, its gives me a nostalgic feeling when I remind myself of the connections I had with that number. It stayed so long with me that even today I remember the number (9598402550). And then it became a part of my connection to the world. Numbers changed but not that “Idea”. I still remember how it played a pivotal role during my MBA exam preparation by providing lighting fast internet even in not so posh places.
On the whole ABG has been with me from the beginning and will remain with me forever. There’s no substitute for the best.