Founded in 1857 by Seth Shiv Narayan Birla, “Aditya Birla Group” the third-largest Indian private sector conglomerate, has touched the lives of millions. Its wide variety of products has been inevitably part of the lives of a large number of people. It deals in several product lines such as viscose staple fiber, metals, cement (largest in India), viscose filament yarn, branded apparel, carbon black, chemicals, fertilizers, insulators, financial services, telecom, BPO, and IT services.
The first thing which comes to my mind when I think of Aditya Birla Group is Fashion. One of its major business brands is “Pantaloons” that has fascinated me the most when it comes to fashion. One shopping chain that I visit the most would always be Pantaloons. Whenever I am new to a city and in search of an apparel shopping outlet, it ought to be Pantaloons as they provide customers with a great range and affordable collections. Another fashion brand hosted by Aditya Birla Group is Allen Solly, one of the smartest brands that I have ever seen. I am also a user of Allen Solly products. The blazer that I purchased for professional usage and even use it today is an Allen Solly blazer. Pantaloons and Allen Solly have never disappointed me in terms of collection, quality, and price.
Another sector in which Aditya Birla’s business caters to our needs is the telecom sector. It hosts the Vodafone-Idea network, and I have been a regular user of this telecom network. It has been one of the most reliable networks that I have ever used. I had witnessed Cyclone Fani in Bhubaneswar on 3
rd May 2019, when the cyclone had uprooted large telecom towers. Even at that time, Vodafone-Idea was the only network which was functioning properly across several areas in the city, and that helped me and my friends to stay connected with our families.
“Being Challenged In Life Is Inevitable, Being Defeated Is Optional.” - Roger Crawford
Challenges are a part of our lives, and they are the ones that help us in shaping and building our personalities. Challenges help us grow and overcoming them gives us a wider insight.
I have faced numerous challenges in life, and one of the most difficult challenges is the one that I am still living with, a fracture in the lateral malleolus of my left ankle. Almost two months before, post my IIM Nagpur interview, one day, I suddenly fell on the road and had a fracture in my ankle. At that time, I had too many pending items on my list such as finishing off office work and handing it over, resignation formalities, preparatory items before joining IIM Nagpur, etc. It was the most difficult time as I was on complete bed rest for three weeks. I also had to undergo surgery as it was critical for a faster recovery. Despite all constraints, there was no work that I left incomplete, as I managed to get every work done over phone calls and with the help of my friends. I am a Vodafone-Idea user, and it helped me the most in overcoming the challenge of immobility.
One thing that I learned from this challenge is that nothing can stop us from doing something that we want to achieve even physical challenges cannot. And in this era, a phone call is the easiest way to connect people and erase distances.