‘Why Aditya Birla Group is big in your life’
Aditya Birla is a name known to every Indian but not every Indian is aware about the extent to which the conglomerate touches our lives and strives to make them better every day. While some of us may believe there was good arm’s length distance between them and Aditya Birla Group, it is highly likely that the opinion is greatly misinformed. The reason being, the name Aditya Birla, although famous and recognized easily with its brands like Idea, Aditya Birla Capital and Aditya Birla Fashion Retail Limited- more recently, the group has its footing far wider and deeper into the free market. All of us use smartphones, some may use it more extensively than their brains. Jokes apart, this is the reason, we get surprised when we learn that the group is part of our lives indirectly in even more effective manner. The cover glass of smartphones is manufactured using Hindalco’s (a subsidiary of Aditya Birla Group) aluminum. A large population of India depends on railways for transportation, be it within the city or outstation, because it’s affordable and efficient. Birla Copper Limited, a part of Aditya Birla Group, contributes a great share in making Railways the preferred choice for middle class Indians for their transportation needs. However, railway is not the only way it plays a role in our transportation. Nano particles of Birla Carbon ensure a greater safety for the vehicles we drive, thus it keeps us close to our loved ones. Of course, we have adorned the beautiful Bandra-Worli Sea Link in Mumbai, ABG’s UltraTech Cement supplied 0.1 million metric tons of cement in its construction, such is the wide and depth of the presence of Aditya Birla Group in every common man’s life.
‘
How you overcame challenges to achieve your ambitions in life so far’
A life without challenges is what we strive for as a child or a young teenager. But it does not take long for us to arrive at one of the two conclusions: One, with the life’s path smooth as steady water, there is no purpose, neither excitement. Two, life can never reach that stage before death. However, even with the realization and enlightenment to meet the challenges of life head on, holding the positive spirits high in the face of challenges is a challenge in itself and a large part in itself. I would be lying if I said, failures have not toned down my enthusiasm over time, but the key lies in standing up again. Regardless of the extent of our hard work and talent, challenges are built-in throughout the path of our lives. But like knowledge is no power in itself, how we use our skills and direct the efforts in the right direction is what makes the ultimate difference. We all know this philosophy and yet it becomes difficult to not victimize ourselves in the face of adversity. But the only side grass is greener on is beyond the leap that we are just reluctant to take. With the first leap, slowly it dawns upon us, there are more opportunities in life yet to be revealed and more feats yet to be conquered. No wonder, best of advices and philosophies to follow in life lie in hidden in what we call clichés. My favorite one being “Fall down seven times, stand up eight”.
#NMIMSMumbai #ABGLPWooMe