PART - A
Aditya Birla Group is one of India’s largest private sector conglomerate with the revenue of $45.3 billion. It was founded in 1857 by Seth Shiv Narayan Birla. It manufactures products in thirteen sectors and the company is global and national leader in many businesses. A Few well-known brands of Aditya Birla Group are Ultra-tech Cement, Idea Cellular, Allen Solly, Peter England, Van Heusen, and Louis Philippe. The company is well known for its quality and excellent service. Ultra tech Cement is India’s largest cement producer. Grasim Industries is the fourth largest producer of insulators. The company gives employment to more than 1.2 lakhs people. The company is philanthropic and is committed towards the CSR activities. The company helped in polio eradication and immunized 70 million children, it has started many schools and opened many hospitals for poor. The company also worked in five thousand villages for the underprivileged people. This is a pleasure to know that there is an Indian company which cares about its country’s citizen. Also the company is helping to reach the dream of nation to be developed with innovation and adding to the country’s growth by proving locally made products. One of the experience to remember with ABG’s product have been with using Idea cellular. I was travelling to Ladhak and the network coverage through-out the journey is topsy-turvy. The only phone that worked after some point in journey was idea cellular which helped me immensely to make my first solo trip a successful one. Idea was the only 4G network which worked in the bus which assisted me to look for the places I can visit and also helped to contact my family when in need. The journey without Idea would have been one of the failed. I personally feel that Idea has improved a lot over the years to become better that the competitors and have seen a lot many people now switching to Idea.
PART –B: How have I made an impact?
One of the most challenging phases of my life have been moving to Hyderabad to pursue the Bachelors. I had lived in small town of Kheri district of Uttar Pradesh before I moved to Hyderabad. I am born and brought up and completed my entire schooling form this town and I was not exposed to city life before. So after coming to Hyderabad I realized that I was lagging behind on several fronts which made the life all together more difficult from the beginning of the program. I realized that I was behind presentation skills, speaking in both native and English language compared to the locals. Over the time the need for such skills became very important to be able to justify moving so far from the home. The cultural difference was also huge. I slowly worked on my weaknesses and improved on the fronts I was lagging behind. If I had not accepted the challenge and just gave up through the journey then it wouldn’t have been easy to spend the three years in graduation. I took up the challenges I faced and on worked on them one by one.
Peeyush Goyal
IIM Rohtak