Jokingly, I think the phrase Loyal Customer has been derived from the brands like ABG 😊. Why I may say so? In a world full of so many brands and products, one can easily get imitated by these names, but there are few which stands out. And definitely, ABG is one amongst them. Again, why I say so you may ask? Because an average Indian would have consumed at least one of its products if not all once in a lifetime. Right from manufacturing aluminiun, copper and cement to textile and telecom industries, ABG has not left any stone unturned. My life has certainly revolved around ABG products. I used to saw number of ULTRATECH cements packages in my childhood days when my grandfather thought to renovate our house. I remember switching to IDEA cellular network from reliance network after recommendation from one of my friends. And now I enjoy being a loyal customer of Louis Phillippe and VanHeusen. They have also played a key role in expanding consumer choice by bringing foreign brands like Allen Solly and Peter England to the masses.
In a nutshell, ABG have touched lives of millions not only across India, but globally as well. They generate 60% of their revenue from foreign business. That is why they are listed in Fortune 500 companies with over 1 lakh employees spread across 42 countries. All thanks to the ABG for making it BIG in my LIFE. World couldn’t have been much better if you dint exists.
How did I overcome a challenge in my life?
It was during my stint with Cognizant when we lost our client to TCS in an RFP process. We were supposed to handover the projects to TCS resources via KT’s. However, due to lack of resources and some internal disputes among TCS management, resources were unwilling to lead the project and were not participating in KT process. Because of which project deliverables were getting seriously impacted and hence it resulted in major escalations. My client was Lloyds Banking Group (UK) and I couldn’t tell them the ground reality and had to take the entire blame on me. Although my management was with me but we were struggling to cascade the problem to the client. After that I came up with an idea where I prepared a checklist in which I took sign offs of all the project related documents from all the respective stakeholders and I shared it with the TCS resources. I also took permission from my management to invite the stakeholders for the KT calls. Because of these actions, project was again back on track and things started getting better. Since there were major escalations from the client, this matter got disclosed in front of client where my senior management explained the entire fiasco to which both the client and my senior management appreciated my effort to lead the project in tough times and handed me a “ CUSTOMER CHAMPION ‘’ award for my seamless quality of deliverables.
One will always encounter various challenges in his life. This is inevitable. But what matters is how do you treat it. Do you treat it as a threat or an opportunity is totally up to you. This was the first thought that struck my mind when the escalation happened. And hence I got motivated that this my chance to prove my mettle to management that yes they made a right choice of recruiting me.