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When I think about Aditya Birla Group, there will not be a single sector where it has not impacted lives in India. Be it the “The Engineer’s Choice” cement (Ultratech Cement) or housing my favourite brands Peter England, Allen Solly and People, ABG has certainly impacted so much “jo badal de aapki duniya” (Idea Cellular). And needless to say Birla Sun Life is helping us and our families where we need the most with its Insurance and Asset Management units. My smartphone glass, the tyres on my motorcycle, the railway I have been travelling since birth, the clothing I wear, and the difference that ABG makes to the community, can there be anything making a bigger difference in someone’s life?