Importance of Brands and Challenges in Life - MDI GURGAON

“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.”

- Jeff Bezos

This is what Aditya Birla Group has been successful in achieving, a special place in hearts of people worldwide. It has its presence in various sectors like metals, cement, brand apparel, chemicals, fertilizers, telecom, financial services and many more. I am connected to Aditya Birla Group through many ways (big or small) but the biggest connection is through its brand apparels and more specifically to the brands Pantaloons and People. It is always being said that girls will never have enough clothes to wear and I am no exception which means every now and then I go for shopping and that too mostly from either of the two brands i.e. Pantaloons and People. These brands have a large variety of premium quality clothes that are so comfortable to wear and easy to carry without having any problem and this is the first thing any consumer looks for. Apart from the quality of products, the range of their products is also very large. One will easily find designer clothes that will make you fall in love with them and also with the word fashion. And yes you will also get a lot of compliments for your choice of clothes whose credit obviously goes to these brands as they are the one who design such amazing apparels for us which we can flaunt anytime and anywhere. I love fashion and hence these brands, that’s why they constitute a large and important part in my life as these are the products which every person needs on a day-to-day basis. “Believe in yourself, take on your challenges, dig deep within yourself to conquer fears. Never let anyone bring you down. You got to keep going.”

- Chantal Sutherland

 Everyone in their life face challenges in some form or the other with different level of intensity. Everyone has their own way of dealing with the challenges, overcoming them and outshine in the process. I also have challenges in my life which helped me to take some important decisions in life and I have learned many things in the whole journey. The story is all around CAT and MBA. I gave CAT 2017 but wasn’t able to get admission in the top premier b-schools of India. I converted some 2^nd tier b-schools but wasn’t satisfied with my performance. I was not ready to go in those b-schools and was thinking of taking a drop and give CAT again next year. I am a fresher so taking a decision of drop was very challenging for me as many people around me were advising me not to take a drop considering the fact that CAT is really very unpredictable and we never know what is going to come next. I almost completed all the formalities for taking admission in the college I converted but deep down I knew it wasn’t meant for me and I was not ready to give up so easily. So, I withdrew from that program and started my preparation once again for CAT and this time with double energy and dedication and fortunately the tables turned in my favor and now I am currently studying in one of the top b-school of India and I am ready for any challenge that comes my way because these are the challenges that groom us and make us a better person with more confidence and passion and I am such a person. We should take challenges in life happily as they make us to dig deeper inside us and find our inner strengths of which we ourselves are not aware of.