Part A
Aditya Birla Fashion & Retail Ltd (ABFRL)
Madura Fashion & Lifestyle is ABG’s retail store enterprise and one of the premium lifestyle players in the retail sector. It includes brands like Van Heusen, Allen Solly, Louis Philippe, Peter England and People apart from Ted Baker, Hackett, Simon Carter, American Eagle, and Ralph Lauren. ABG also acquired exclusive rights of Forever21 in India. It also acquired Pantaloons from Future Group. It has major clothing brands under its umbrella. With huge number of stores across the country these brands are available anywhere and everywhere. The availability of these brands is the major reason why it appeals to people. It is India’s first billion-dollar fashion house.
Vodafone Idea Limited
The merger of Idea Cellular and Vodafone made it the largest telecom company in terms of subscribers and revenues and second largest in the world. With 31% market share in India as of March 2019 it provides better connectivity and telecom services not only in urban areas but also rural areas. Moreover, the service centers of Vodafone & Idea are spread across and easily located. The centers provide various services including registrations, post paid billing services, mobile recharge services, dongles (Data cards) and customer services.
Part B
Situation: After my examination of 8
th standard in March 2008, I met with an accident that led to multiple fractures and internal bleeding in my right leg. After 3 operations in the course of 10 days, I was told it would take at least 6 months to get back on my feet. It was a hard time for me and my family. My only goal at that time was to recover as soon as possible without letting the situation affect my studies.
Actions: First and foremost, I prepared my mind for the hard time that is to come for next few months. That was followed by a proper exercise schedule recommended by physiotherapists. With some help of my teachers and family, I was able to get the study material for school curriculum. Targets were set as per weekly basis and health was monitored every Sunday. Proper diet was followed for faster recovery. After 90 days, the broken bones were healed; the plaster was removed and now was the time of recovery. For next three months, I followed strict exercise routine for strengthening of bones and muscles. 30 days of walking with a walker and 15 days of walking with a hockey stick strengthened the leg. Side by side, equal efforts were given on studies and I was preparing for my half yearly exams.
Result: After six months of my operation, I was able to walk on my own without any support. I gave my exams the same month and scored above average marks. After 3 more months, I was able to walk at my normal pace and in the span of only one year, I was playing football for my school team. The doctors were amazed to see the speedy recovery, the family was happy, and I was proud of the same.
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