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Memories - a gift of Aditya Birla Group

Jul 15, 2019 | 3 minutes |

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Part (a) Aditya Birla Group! Well, when you hear this name a lot might not struck you, but once you go deeper in the brands it upholds; you are awestruck for a moment, as you may have never realized the part that they have played in our lives knowingly or unknowingly. In most of the small yet important moments of our life it has been there. Be it going shopping for a freshers or farewell party, be it a formal meeting, be it getting a SIM card for talking endlessly, even the aluminium foil paper that our mothers used to pack our lunch in. It is rightly said that, “People do not care about the process, all they care about is the outcome”. Something similar is very true for this group, we do not realize the hard-work this company has put it in to build up this great empire. I too was oblivious to the brands that this company has and what role they have played in my life. Before pursuing my MBA, I didn’t know that the foil paper my mother used was a product of this company. Now that I know, I realize that my childhood and beautiful memories of my mother’s cooked food were somewhere aided by this company. Not just the food but the home that my childhood has been spent in is made by UltraTech Cement – again a brand of this conglomerate. Part (b) Personally, I have never been the kind of a person whose luck has been with them to ease up the difficulties coming your way. I have always travelled the tougher road. I still remember the day, just like yesterday, when the result of my 12th pre-boards came. I was scared to death as I had not been studying and my exams also didn’t go too well. My father had to go with me to collect the result. After we reached the school, my mathematics teacher was waiting for me just like a child is waiting to play a new play-station bought. She handed over the report card to my father and looked at me, I knew I had not done well, but never did I expect that in another 2 min my world would be upside down. I flunked in 3 major subjects. My teacher and my father both were looking at me like I was a big disappointment to them. They asked me if I actually wanted to appear for the final exams or I wanted to drop this year. I had no answer; I was too embarrassed. After coming back home, my father didn’t speak to me, it was only a month and a half before the final board exams. That is when I decided that I won’t let my father down. I studied day and night and scored the maximum marks in 2 of the same subjects that I flunked. The look of shame on my father was too much for me to handle that I did whatever it took me to transform that look of disappointment to proud.