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If you follow these articles regularly, they will help build a broader perspective of the current Indian and global business scenario. Also, moving away a bit from regular news, we will try to bring forth informative articles that will guide your preparation for interviews. Polish your language with a dash of literary brilliance from some foreign magazines. Not only does this add another perspective to your opinions, it also helps you improve your vocab and sentence formation skills. As the lengths of the articles increase, their number falls to 3 per day. Bonne lecture!
Apple - less innovation, more class: Apple did not invent the music player or the smartphone or the tablet. Why does it then hold such a stranglehold over the market? Read this article that describes Apple's philosophy in light of its recent product launches. (NewYorker)
Football Club Finances - Manchester Utd tipped to overtake Real Madrid in valuation: If you are a football fan, this article is a must read for you. Getting into the nitty-gritty of football finances makes for excellent interview conversation. Read up. (Guardian)
The rise and rise of Kalyan Jewellers: Read about one of India's largest jewellery chains, its origins and principles, and what it is doing that no other player in the market is doing. (Forbes India)
Happy mind-chomping!
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