A
US $44.3 billion corporation, the Aditya Birla Group is
active in a good number of industrial sectors and has achieved
global and
national leadership in several businesses.
Aditya Birla Group (ABG) has established its presence across the following sectors:
- Banking
- Carbon Black
- Cement
- Fashion
- Financial Services
- Metals
- Textiles
Today, it is difficult to come across a facet of our life which has not been influenced by ABG. Major apparel brands like
Allen Solly,
Van Heusen,
Louis Philippe; foil and packaging items like
Freshwrapp; Cement manufacturers like
UltraTech, fashion brand retail chains like
Pantaloons and
Planet Fashion; Mobile Network providers like
Vodafone Idea Limited and financial services like
Aditya Birla MyUniverse – are just few of the many brands which come under the umbrella of the ABG and play a major role in our lives!
Let us start imagining that how Aditya Birla Group is affecting our lives right from the start of our day. Most of the people are engaged as students or working professionals. Since it is an Indian society, so almost all of us are in a habit of carrying our lunch pack to our schools/colleges/workplaces etc. or even if we don’t pack our lunch and want to dine outside , we may find a lot of items getting wrapped in the foil paper to keep it fresh. The most commonly found brand of foil paper is FreshWrapp. It is used to keep our eatables fresh and provide the original taste.
The next important thing in the line is getting ready for workplace. Brands such as Allen Solly, Van Heusen or Louis Philippe are the most common brands which people purchase for dressing up themselves in formals. The confidence that persons wearing these brands get after they dress is uncomparable.
Then comes the turn of reaching our place of work like corporate offices, colleges or schools. You may never know that these places or for that matter the road on which you travel or any other brick and mortar structure might have been built by using the building materials of the ABG group such as Ultratech.
It is rightly said that mobile phones have brought the whole world closer. But we all forget the contribution of one of the most important things which has played a crucial role in this activity-Operators. Idea has definitely gone down well with its tagline i.e. an idea can change your life. It has played an important role in nation building through digitisation. The people in remote areas can access information that is playing a very critical role in empowering them
Imagine having tea/coffee during the course of your day. Here as well, ABG’s presence can be felt in the sugar that we use. ABG manufactures Oxywhite – a food grade oxidant, formulated for decolorizing syrup or molasses on sugar crystals!
Now think about the philanthropic roles that ABG has played in revolutionising India. ABG school started in Kalyan , Mumbai provides world class education . BITS Pilani is the most sought after undergraduate school for engineering aspirants which provides a global major platform to the students to learn technical skills which are aligned with the mission of empowering the mankind.
So, we can easily see how big an influence Aditya Birla Group has in everyday activities of any consumer. The company is spread across different domains and has made a huge positive impact on our day to day lives!