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Outreach of the Aditya Birla group. VGSOM IIT KHARAGPUR

Jul 16, 2019 | 2 minutes |

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Founded by Seth Shiv Narayan Birla in 1857, the Aditya Birla group (ABG) is currently a 44.3-Billion-dollar Indian conglomerate. With businesses involved in manufacture of Chemicals, Cements and Branded apparels, to Financial and IT related services ABG has been able to carve out a place for itself among the world’s most gigantic and successful conglomerates. With an impressive work force of more than 120,000 people and businesses spanning over 35 countries ABG is helping India improve its image as a Manufacturing and Financial powerhouse. From the roofs over our heads to the cloths on our backs and medicine in our blood It is very difficult not to be influenced by the products of ABG. Ultratech cements, ABG’s cement manufacturing division is the largest in India. With India being the second largest producer of cement, we can see the enormity of its operations. The Aditya Birla fashion and retail industry consists of many retail stores such as pantaloons and producers of branded apparels such as Madura garments, Peter England and Van Heusen providing us with excellent and affordable fashion choices. In 2016 ABFR acquired forever 21 which is an American apparels company with stores in nearly 58 countries, making its reach truly global. In 2018 ted baker a UK luxury apparel brand opened its first store in India in association with ABFR bring ABG’s sphere of influence to luxury goods. Aditya Birla chemicals involves in manufacture of life saving drugs such as various amino acids which are used in heart medications, Citrates and Lactates which are used as supplements for children. With a history of heart diseases in the family no point hits closer to home than our dependence on these drugs for our very survival. Thanks to pharmaceutical companies such as AB chemicals we can afford quality medication and improve the quality of our lives. These are some of the ways in which Aditya Birla group has positively affected my life.  #VGSOM #IITKGP #ABGLWOOME